Nike has come up with an exceptional ad that highlights the power of sport and its ability to unite us, especially in these trying times. Titled "You Can't Stop Us", the 90-second spot features a split-screen format in which different sports clips are playing simultaneously on the left and the right of the screen. The beauty of the film is that the clips have been edited in … [Read more...]
Top 10 Netflix Documentaries For Graphic Designers
When we're looking for creative ideas and inspiration, we usually browse our favourite websites, blogs, and social media channels. But did you know that Netflix is packed with inspiring documentaries on all kinds of creative topics? The only challenge is finding them. Creative Bloq, InVision, and we at Digital Synopsis have shortlisted some of the best Netflix documentaries … [Read more...]
Veteran Artist Brilliantly Explains The Use Of Color In Movie Poster Designs
James Verdesoto is an artist and creative director who has designed iconic posters for movies such as Pulp Fiction, Ocean's Eleven, Training Day, Girl, Interrupted, and more. In this video for Vanity Fair, Verdesoto explains the role of color psychology and trends in movie poster design. He discusses the use of certain colors and palettes in specific genres, with relevant … [Read more...]
“Miss The Start, Miss The Story” – Clever Ads By Sky TV Promote Its Restart Movie Feature
Most people in Germany watch linear TV instead of on-demand TV, because they don't like to spend too much time choosing what movie to watch. They tend to just turn on the television and watch what's running. Sky offers movies on-demand, and also on linear channels. The restart function from Sky Q let's you watch movies on linear TV from the start, by accessing the same movie … [Read more...]
15 Brilliant Art Tributes To The MARVELous Stan Lee
Stan Lee, the legendary writer, editor and publisher of Marvel Comics, passed away on November 12, 2018 in Los Angeles, California. He was 95. In collaboration with artists Jack Kirby and Steve Ditko, Lee co-created iconic superhero characters like Spider-Man, the Hulk, the X-Men, the Fantastic Four, Doctor Strange, Black Panther, and Daredevil. He also co-created the … [Read more...]
Watch This 6-Second Ad From ‘The Nun’ That YouTube Removed For Being Too Scary
You must have come across those jump-scare videos that look unassuming at first, and then suddenly a scary face appears from nowhere and leaves you startled. Well, the marketing team of Warner Bros.' THE NUN came up with a similar pre-roll ad for YouTube, which apparently shocked viewers to the extent that YouTube had to take it down. The clip begins with an iPhone volume … [Read more...]
10 Best Uses Of Color In Movies
Right from the first scene, color sets the mood and tone of a film before any of the actors have uttered a word. Since the dawn of colored cinema, filmmakers have used color to convey drama and emotion in storytelling. Visual-minded directors and cinematographers have created color palettes almost as memorable as the films themselves. The Wachowskis used a green color … [Read more...]
Clever Ads For In-Flight Entertainment Use Parts Of An Airplane To Represent Famous Movies
McCann Lima has come up with an excellent print + outdoor campaign to promote LATAM Airlines' inflight entertainment system. The 6-ad series shows illustrations of different parts of an airplane cleverly designed to represent a famous film. For example, the first ad features a black and grey illustration of an airplane turbofan engine that resembles the famous gun barrel … [Read more...]
5 True Stories Behind Famous Hollywood Studio Logos
Before the opening credits of a film, there is usually a short animation of the logo of the film studio (also known as production logo). Some famous examples include DreamWorks, Paramount, Columbia, MGM, and Disney. You must have seen the logos of these major film studios many times, but have you ever wondered about the story behind them? For example, why does the DreamWorks … [Read more...]
New Oscar Envelopes Have Huge Fonts To Avoid Last Year’s Design Fail
The most cringeworthy part of last year's Academy Awards was when Warren Beatty and Faye Dunaway announced the wrong winner for Best Picture. It wasn't their fault, someone backstage gave Beatty the envelope for Best Actress in a Leading Role (Emma Stone, La La Land) instead of the envelope for Best Picture (Moonlight). … [Read more...]
Cheap A.I. Removes Superman’s Moustache Better Than Warner Bros’ $25 Million Job
If you've watched the Justice League movie, you'll remember how Superman's face looked like a potato sack in some scenes. That's because Warner Bros. did a shoddy job of removing Henry Cavill's moustache digitally and they reportedly spent $25 million on the CGI. Cavill couldn't shave it off due to contract obligations with Paramount's Mission Impossible: 6. Now, the Deep … [Read more...]
Amazing Typographic Portraits Of Celebrities Made Using Their Movie Titles And Lyrics
Sean Williams is a Canadian illustrator and creative director known for his typographic portraits of musicians, actors, and pop culture influencers. Each type design is hand illustrated and uses text from the celebrity's movie titles, song lyrics, or famous quotes, to create a recognizable face of that person. The list includes Audrey Hepburn, Beyonce, Bob Marley, Elvis, … [Read more...]
What Hollywood Movies Look Like Without Visual Effects
In the old days, what you would see on a movie set would pretty much be what you saw in the final movie. With modern technology giving us the capability of computer generated imagery (CGI), all you need is a green screen and a couple of props. Because of this, movie sets nowadays look completely different to what you see in the final movie. Fame Focus has come up with a … [Read more...]
If Game Of Thrones Characters Worked In A Creative Agency, This Is What They Would Do
Indian digital agency Chimp&z has come up with a series of images titled "Game of Agencies" that imagines Game of Thrones characters as advertising professionals. The project draws parallels between the characters of Westeros and the ‘characters’ we find in every creative agency. … [Read more...]
How Filmmakers Use Colors To Set The Mood Of A Film
In filmmaking, color is used to set the tone of a scene before any of the actors have even uttered a word. Red is used to denote passion, danger or power. Pink signifies innocence, femininity and beauty. Yellow is associated with joy, naivety and insanity. Blue symbolizes isolation, passivity and calmness. … [Read more...]
Designer Challenges Himself To Create A Movie Poster Every Day For A Year, And They’re Pretty Cool
Sydney-based graphic designer Peter Majarich has successfully completed a 365-day creative challenge to design a movie poster every day for a year. The project, titled A Movie Poster A Day, aimed to provide an alternate take on the existing poster for each film. Majarich used storylines and elements from the films to create these clever, minimalist posters and kudos to him … [Read more...]
How Filmmakers Use Shapes And Geometry In Movies To Trigger Your Emotions
The brain gives abstract meaning to many different shapes in a consistent way and filmmakers use this phenomenon to tell their story. In animation, for example, evil characters have sharper features, pointy noses and long curly fingers. The lovable characters are designed soft and round. … [Read more...]
Ad Student Replaces Brand Taglines With Book And Movie Titles
Andrea Erali is an Art Direction intern at Saatchi and Saatchi, New York, with a keen interest in books and movies. He combines his personal and professional passions into a fun project where he replaces brand taglines with book and movie titles that best match the brands. So, Snapchat's tagline is "Gone with the Wind", NASA: "The Fault in Our Stars", Instagram: "I Know What … [Read more...]
25 GIFs That Show What Don Draper And Mad Men Would Be Like In Today’s Ad World
Mad Men Integrated is a hilarious GIF series by New-York based copywriter James Connolly that shows what Don Draper and his crew of the ’60s would be like in today’s jargon-heavy digital advertising world. Draper would pitch Snapchat campaigns to clients. Peggy would write banner copy and come up with emoji ideas. Pete would present tweet graphs and Lane would, of course, … [Read more...]
16 Clever Typographic Movie Titles
Istanbul-based digital creative Ali Erkurt has created a series of typographic movie titles that subtly hint at the plot or the central elements of the films. So, the 'w' in Jaws looks like the teeth of a shark, the 'i' in Matrix is replaced with the number 1 (the chosen one), the 'o' in Indiana Jones looks like his whip, and so on. Check them out below. … [Read more...]
Color Palettes From Famous Movies Show How Colors Set The Mood Of A Film
Color sets the tone and mood of a film before any of the actors have even uttered a word. Directors Lilly and Lana Wachowski used a green tint in The Matrix (1999) to create a mood palette that was suggestive of the early monochrome computer monitors. Yellow was used in Kill Bill (2003) to depict Uma Thurman’s character’s madness and instability. Romantic comedies use pastel … [Read more...]
If Disney Girls Were Real, This Is What They Would Look Like
Using photo compositing and digital painting techniques, Finnish graphic designer Jirka Väätäinen creates "real life" versions of famous Disney girls like Princess Jasmine, Ariel, Cinderella, Pocahontas and more. Jirka (pronounced Yirka) is a BA (Hons) graduate from the Arts University College at Bournemouth and has worked at numerous ad agencies. His Disney princess project is … [Read more...]
Turn Your Phone Into A Lightsaber With This Mind-Blowing Google Chrome Experiment
Google, in collaboration with Disney, has come up with an epic Chrome Experiment to promote the latest Star Wars movie The Force Awakens. The company launched Lightsaber Escape, a website that lets you use your smartphone as a lightsaber so you can battle Stormtroopers in your computer's browser. It's a cool, engaging experience, even if you aren't a Star Wars fan. Just follow … [Read more...]
Scary Client Feedback Designed As Classic Horror Movie Posters
Brand design agency Serious Studio has come up with a series of funny posters for Halloween. Titled 'Creative Horror Stories', the series showcases stupid client comments in the form of classic horror movie posters of the 1920s - 30s. Check them out below. … [Read more...]
Kit Kat Lists The Names Of Every Single James Bond Girl And Asks Him A Million-Dollar Question
Spectre, the latest bond film, releases today and Kit Kat has come up with a clever poster that lists every single Bond girl in the franchise's 53-year history and ends with the brand's famous tagline framed as a question for 007. Check it out below. … [Read more...]
From A To Z, These Superhero-Themed Alphabets Are Pure Awesome
'Superbet' is a superhero-themed alphabet series designed by Australia-based artist and illustrator Simon Koay. Each alphabet corresponds to the initial of a superhero and has been designed using elements from their costumes and weapons. Wonderful work by a talented artist. Check it out below. … [Read more...]
46 Famous Movie Scenes Before And After Special Effects
Back in the day, filmmakers used matte paintings, miniature models and trick photography to achieve impossible looking cinematic effects. Today, Hollywood has nearly perfected the art and application of computer-generated imagery (CGI) in movies and TV shows. In fact, most film scenes that you think are filmed in spectacular locations are actually CGI composites shot in a … [Read more...]
The Funny Things Superheroes Do When They’re Not Saving The World
Superheroes are people too. When they’re not saving the world, they’re pretty much leading normal lives like the rest of us. That includes doing household chores, running errands, hanging out with friends, goofing around and trying to impress the women around them. Based on this crazy idea, Indonesian photographer Edy Hardjo offers a hilarious glimpse into the everyday lives of … [Read more...]
This Augmented Reality Movie Poster For ‘Into The Storm’ Is So Cool
Roadshow Films, the Australian distributor for Into the Storm, installed a 64-inch plasma screen in Sydney's Chinatown that looks like a conventional movie poster in the first go. But when the weather gets breezy the augmented reality kicks in and a realistic storm can be seen through the panel with a tornado flipping cars, buildings catching fire and devastation all across the … [Read more...]
Facebook Users Blame Steven Spielberg For Killing Dinosaur After Comedian Uploads Photo
Talk about the height of stupidity. Comedian and satirist Jay Branscomb uploaded an old picture of Steven Spielberg sitting next to a 'dead' dinosaur prop with a caption that said "Disgraceful photo of recreational hunter happily posing next to a Triceratops he just slaughtered. Please share so the world can name and shame this despicable man". What followed was a tsunami of … [Read more...]
50 Years Of James Bond Title Sequences Merged Into One Awesome Video Montage
From Dr. No to Skyfall, the title sequences of Bond movies are as much a part of film folklore as the series itself. Before the gadgets, the cars and the Bond girls step in, it's the opening credits that set the mood for a 007 film. This video montage by Art of the Title celebrates 50 years of these epic title sequences and is a must watch for all Bond movie aficionados, film … [Read more...]
Color Palettes From Famous Movies Show How Colors Set The Tone Of A Film
Movies In Color is an intriguing project by LA-based designer Roxy Radulescu. She derives light, medium and dark color palettes from movie stills and merges them into a 21-color spectrum. The idea came to Roxy while watching Skyfall (2012) when she was intrigued by the cinematography of the film. After creating a color palette for the movie she decided to start a blog, which … [Read more...]
Funny HBO Ads Highlight Awkwardness Of Watching Sex Scenes With Parents
Nothing gets more embarrassing than watching a sex scene on TV with your parents around. Based on this insight, HBO has come up with this hilariously clever campaign for HBO Go, it's subscription-based streaming service that lets you watch your favourite shows on your iPhone, iPad, Apple TV, Android, Samsung, Xbox 360, Playstation 3, Chromecast, Kindle Fire and Roku. … [Read more...]
76 Iconic Film Title Designs From 1916 to Present
From Charlie Chaplin's Modern Times to David Fincher's The Social Network, the guys at Art Of The Title have compiled 76 of the most iconic film and television title sequences into this must-see 2½ minute video montage. … [Read more...]
Horror Movie Prank Shocks Coffee Shop Customers, Goes Super Viral Online
Carrie is an upcoming horror film about Carrie White, a lonely high-school girl who possesses telekinetic powers (the ability to move objects without physically touching them). She uses these powers to extract revenge on her town after being humiliated frequently by her peers. To promote the movie on ground, the marketing team came up with this scary prank inside a coffee shop … [Read more...]
