For any graphic designer aiming to stay at the forefront of their field and foster innovation, keeping up with evolving trends is crucial, especially in the fast-paced realm of design. As we move through 2024, a wide array of trends and elements are shaping the future of design across various mediums. The team at Piktochart have identified a collection of emerging trends … [Read more...]
10 Best And Worst Redesigns Of Famous Logos
In the dynamic world of branding, the decision to redesign a logo represents a pivotal moment in a company's journey, signaling evolution, reinvigoration, or sometimes, a return to its roots. The outcomes of such endeavors vary widely, offering a variety of lessons on what resonates with the target audience and what falls flat. As we go through different brands' attempts … [Read more...]
8 Color Theory Secrets Every Designer Should Know
Did you know that our color choices don't remain the same throughout our lives? Research indicates that as we mature, there's a noticeable shift in color preference, with a growing inclination towards hues with shorter wavelengths, suggesting a complex evolution of taste that transcends mere aesthetics. Interestingly, gender differences play a significant role in color … [Read more...]
“Client Used AI To Tweak My Logo Designs And Create Their Own Logo For Free”
In the ever-evolving landscape of creative work, the advent of artificial intelligence has introduced new challenges and ethical dilemmas. A recent experience shared by a graphic designer on Reddit highlights the complexities of AI in the freelance world. After creating two rounds of logo designs for a friend, the designer discovered that their work had been fed into an AI … [Read more...]
6 Graphic Design Movies Every Designer Should Watch
When we're on the lookout for fresh ideas and inspiration, we usually stick to our favorite websites, blogs, and social media. But, did you know there's a whole world of inspiring movies and documentaries on the internet about all sorts of creative topics? The tricky part is to find them. Branding and design agency Web Whisperers have picked out some of the top short … [Read more...]
The 10 Biggest Graphic Design Trends For 2024
Just as photography revolutionized the art world in the 19th century, the graphic design landscape is currently undergoing a significant transformation. At the heart of this transformation is Artificial Intelligence, reshaping how we create and the styles we see. Global e-commerce company VistaPrint has identified the biggest graphic design trends set to shape the branding … [Read more...]
Top 10 Graphic Design Trends For 2024
As the design landscape continues to evolve, 2024 promises to be a year filled with innovation and creativity in the world of graphic design. From the use of AI visuals to a resurgence of retro aesthetics, these new graphic design trends are poised to reshape the visual language of our digital and physical environments. In this article, we'll explore the emerging styles … [Read more...]
Logo Designer Creates Adorable Illustrations And Shows The Inspiration Behind Them
In a world obsessed with AI-generated design, it's good to see some good old human creativity. Creating effective logos is an art that balances simplicity with impact, requiring both talent and dedication to achieve a design that is both straightforward and memorable. Indonesian illustrator and logo designer, Alfrey Davilla, champions the philosophy that "Simpler is … [Read more...]
Only The Top Graphic Designers Can Score 100% In This Design Quiz
Video content creation platform Kapwing has come up with an interesting online quiz called Semblance that "tests your ability to notice pixel perfect changes in frontend web design." The test consists of 12 multiple-choice questions that compare different design elements such as fonts, colors, contrast, transition, accessibility, and more. You earn a point for each correct … [Read more...]
Meanings Of Different Symbols, Icons, And Shapes In Design
In the design world, the power of visual language is an open secret. Symbols and icons are more than just decorative elements; they're the shorthand of communication, cutting through the clutter of words to convey complex messages swiftly. Symbols serve as an essential toolkit for graphic designers, facilitating not only aesthetic appeal but also functionality and user … [Read more...]
8 Types Of Logos With Examples
The effectiveness of a logo depends on various factors, including the brand's goals, target audience, industry, and overall brand identity. However, there are a few key types of logos that are often considered effective in different contexts. Ireland-based design director Andrew Warner has come up with a handy visual guide that lists the different types of logo designs, with … [Read more...]
33 Memes That’ll Make Every Designer Laugh
Calling all graphic designers, pixel pushers, and Photoshop wizards! Are you tired of staring at your screen, battling uncooperative clients, and squinting at never-ending lines of code? Well, fear not, because we have the ultimate antidote to your creative woes: funny memes designed especially for you! Prepare to chuckle, snort, and maybe even snort-laugh as we dive into a … [Read more...]
The 20 Best Logos Of All Time
A logo is a visual representation of a company or brand, and an essential part of any successful marketing strategy. A good logo conveys a brand's message, values, and identity in a simple yet memorable way, making it instantly recognizable and easy to remember. Over the years, we’ve seen some great examples of logo design, but only a select few have stood the test of time. … [Read more...]
39 Logo Designs That Should Have Never Been Approved
Ah, logo design fails. They're like a train wreck - you can't help but look, even though you know it's going to be bad. It's amazing how some companies manage to get it so wrong. But hey, we're not here to judge (okay, maybe a little), we're here to appreciate the unintentional hilarity that comes with logo design fails. Now, before we begin, a word of warning: if you're the … [Read more...]
Designer Creates Typographic Logos Of Superheroes Using Their Faces And Names
Logo designer Sergey Kyrmanov has come up with an interesting project that features typographic logos of superheroes that combine their names with their facial appearance. The logos have been designed in a way that the name of the superhero takes the shape of the character's face or mask. For example, the Batman logo features an illustrated face of the Caped Crusader with … [Read more...]
Designer Creates Typographic Logos Of Supervillains Using Their Faces And Names
Logo designer Sergey Kyrmanov has come up with an interesting project that features typographic logos of supervillains that combine their names with their facial appearance. The logos have been designed in a way that the name of the supervillain takes the shape of the character’s face or mask. For example, the Joker logo features an illustrated face of the antagonist with … [Read more...]
Why Most Brand Logos Look The Same Nowadays
Minimalism is a major trend in logo design nowadays with most brands stripping their logos down to a simple wordmark in a sans-serif typeface. These minimal, type-only logos look clean and are legible across all devices and screens, from mobile phones to smart watches. But have we reached a point where the personalities and characteristics of one logo are indistinguishable … [Read more...]
37 Epic Memes For Graphic Designers
Stuck in the middle of a tough project with a stiff deadline? Is your client giving you sleepless nights? Are you tired of your boss micromanaging everything? If your answer is yes, then you need a healthy dose of meme-therapy to brighten your day. Memes stimulate the release of endorphins that create a sense of well-being in the body. In a study of 472 graphic, web, and UI … [Read more...]
32 People Who Realized Famous Logos Are Not What They Thought They Were
Big corporations spend millions of dollars on their branding in an effort to make their logos memorable and establish brand recall with their consumers. But sometimes people mistake the elements of a logo as something else entirely. One such episode was shared by LA-based content director Freddie Campion when he tweeted that his wife always thought that Colonel Sanders' … [Read more...]
Graphic Designer Creates Typographic City Logos Based On Their Famous Landmarks
Yemen-based graphic designer Mohamed Aljaadaby has come up with an interesting project that features typographic wordmark logos of cities in the shape of their famous monuments and landmarks. For example, the logo for Sydney is the word 'Sydney' warped in the shape of the Opera House. The logo for Athens is the Acropolis with the word 'Athens' in the negative space between … [Read more...]
Graphic Designer Improves Adidas Ads By Simply Changing The Typography
Tom Cargill from Satori Graphics has come up with an interesting before-and-after tutorial in which he improves professional ads by Adidas by making minor changes to their typography and layout. Tom uses different design techniques and principles to improve the hierarchy, contrast, and composition of four ads from different campaigns of the German sportswear brand. Are the … [Read more...]
I’ve Been Designing Logos With Hidden Meanings Every Day For 5 Years, How Do You Like My Work?
Indian graphic designer Gary Dimi Pohty has undertaken a design challenge titled "One logo a day" in which he creates logos with hidden meanings on an almost daily basis. At the moment, he is on day 2012, which is roughly 5 years and 5 months! Gary's logos are based on common, everyday words and fictitious brands or films. He uses symbolism, negative space, and geometric … [Read more...]
7 Design Terms You Will Never Get Wrong Again
When starting out, most designers don’t know the difference between a font and a typeface. They use the two terms interchangeably. A font is the variation of weights (regular, bold, italic) of a typeface. A typeface is a family of fonts, such as Helvetica, Futura, Bebas, Gotham, etc. Another example is the use of the terms hue and color. Hue is any of the primary colors - … [Read more...]
McDonald’s Logo Is So Iconic, Only Half Is Enough In These Brilliant Home Delivery Ads
DDB Colombia has come up with an exceptional campaign for McDonald's that uses just half of it's iconic 'Golden Arches' logo to promote their home delivery (McDelivery) service across Latin America. Titled "Good moments don't need to wait", the campaign consists of 5 minimalist outdoor/print ads that feature skylines of Latin American cities with a yellow curve that starts … [Read more...]
30 Dual-Meaning Logos And The Ideas Behind Them
Indonesia-based Grafast Design Studio has come up with a series of interesting logos that combine different shapes and letters into unique symbols that visually represent the brand name. In each logo, the letters used are the initials of the brand name and the shapes represent the product or service offered by the company. For example, the logo for Victory Coffee combines … [Read more...]
This Graphic Design Teacher Has A Unique Way Of Providing Feedback To His Students’ Designs
TikToker Natasha Badger recently uploaded a video of her Graphic Design teacher Danny Rankin conducting a "Rapid Roast" session in which he quickly goes through his students' work and shares his first impressions about what's good or bad about the designs. In the preface to the roast session, Danny mentions that the aim of this exercise is not to embarrass anyone, but to … [Read more...]
McDonald’s Iconic Logo Is So Recognizable, Only Half Is Enough In These Brilliant Home Delivery Ads
Leo Burnett London has come up with an ingenious campaign for McDonald's that uses just half of it's iconic 'Golden Arches' logo to promote their home delivery (McDelivery) service during the COVID-19 lockdown in the UK. Titled "Lights On", the campaign consists of 5 minimalist outdoor/print ads that feature an illustrated yellow curve soaring over rooftops and into the … [Read more...]
Designers Are Sharing Their Redesigns Of Famous Logos And Some Of Them Are Better Than The Original
Have you ever looked at a famous logo and thought that you could have done a better job? Of course you have! With so many brands opting for redesigning their logos nowadays, designers from all over the world are sharing their rebranding concepts and reimagined versions of iconic brand logos. We've shortlisted some of the best redesigns on Dribbble and Behance, and a few of … [Read more...]
25 Clever Logos With Hidden Meanings
Russian graphic designer Vlad Smolkin has shared an interesting collection of hidden-meaning logos that he has created for different clients over the years. The designs use clever typography and symbols hidden in negative spaces to visually represent the brand name or explain the nature of the business. For example, the logo for Infinity Cat Cafe is an abstract infinity … [Read more...]
32 Brilliant Logos With Hidden Meanings
Looking for some logo design inspiration? Here are 32 brilliant examples with dual and hidden meanings, also known as visual double-entendres. In most cases, the hidden symbols are a visual representation of the brand name, and in others, they explain the nature of the business. Clever typography, negative space, and visual symbolism are some of the design techniques used to … [Read more...]
36 Clever Typographic Icons Of Countries, How Many Can You Guess Correctly?
Bahrain-based art director Faraz Manzoor has come up with an interesting project that features names of countries visualized as icons + letters. The phonetic pronunciation of the icons combined with a few letters of the country name completes the riddle. For example, the letters TUR + a key icon = TURKEY. The fin of a shark + LAND = Finland. A bell icon + GIUM = Belgium. … [Read more...]
30 Creative Wordmarks That Use Negative Space Brilliantly
Netherlands-based logo designer Sander has come up with an interesting project that features typographic logos (or wordmarks as he prefers to call them) of common words we use every day. He uses the negative space between the letters to create objects that visually represent the meanings of the words. For example, the design of the word SHARP consists of a knife in the … [Read more...]
Mastercard Uses Its Iconic Logo To Highlight The Importance Of Experiences
McCann Colombia, Wernersam Studio, and Latina Studio came up with a brilliant campaign for Mastercard that uses their famous 'overlapping circles' logo to highlight the significance of experiences and special moments. The campaign consists of eight print/billboard ads based on different activities like travelling, sports, music, gastronomy, etc. The central objects in each … [Read more...]
Designer Replaces Wordmarks In Famous Logos With The Names Of The Artists And Agencies Who Designed Them
Italian graphic designer Emanuele Abrate has come up with an interesting project titled 'Who Designed it?', in which he substitutes wordmarks of famous logos with the names of the designers and agencies who created them. The objective of the project is to highlight the artists who designed these well-known symbols, and make them an integral part of their respective … [Read more...]
Graphic Designer Fixes The 9 Worst Logos Ever
Regular readers of Digital Synopsis must have read our article on 25 epic logo design fails. Now, Italian graphic designer Emanuele Abrate has come up with an interesting project in which he has redesigned the 9 worst logos out of that list. Emanuele has tried to recreate these logos as if they were commissioned to him. He's used different typography techniques, created … [Read more...]
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