An artist's tool is only as good as the artist. But a great tool can help an artist see things in a different light. Introducing Scribble, a color picker pen and stylus that let's you scan colors from any object and use them in your drawings. Check it out below. … [Read more...]
8 Beautiful Color Palettes For Your Next Design Project
Milan-based creative director Duminda Perera has created a series of minimalist color palette posters that are both handy and beautiful. Not only do they give you color ideas (with hex codes) for your next project, you can use these posters to decorate your studio, office or home. Check them out below. … [Read more...]
Male Vs Female Color Perceptions And Preferences
Traditionally, baby boys are wrapped in blue and baby girls in pink. A few years later, you can tell a boy's room from a girl's room just by observing the color combos (and the cleanliness ;) ). As we grow up, gender color preferences are visible in everything from wardrobes to cars (though nowadays the line is thinning). … [Read more...]
“Don’t Let Colors Run Out When You Need Them” – These Ink Cartridge Ads Are Hilarious
Here's a funny campaign by Ogilvy Colombia for Ecofill Printer Cartridges that just won a Gold Lion under the outdoor category at Cannes. The 4-ad series shows different groups of people, inappropriately losing their cyan/magenta/yellow/black clothes with a tagline that says "Don't let colors run out when you need them the most." Check them out below. … [Read more...]
How Humans React To Different Colors
Did you know that green is used for night vision goggles because the human eye is most sensitive to, and able to recognise most shades of that color? People are often more productive in rooms painted blue. Pink makes us crave sugar. Red increases enthusiasm. Grey represents non-involvement, giving it a formal authority. … [Read more...]
How Retail Stores Use Smell, Touch, Color And Music To Make You Buy Their Products
According to Neuromarketing author Roger Dooley, only 5% of of our buying decisions are made consciously. It is the subconscious 95% that retailers play tricks on. How? Did you know that the color red is used to attract impulsive buyers and increase bids during auctions? The scent of lavender relaxes you and the scent of talcum powder makes you feel secure and nostalgic. … [Read more...]
How Cool Are These Beer Cans That Show The Pantone Color Of The Brew Inside?
Graphic designers, beer-lovers and package design aficionados will love these minimalist beer cans and bottles created by Spanish designer Txaber. The can/bottle colors match the Pantone hue of the brew inside. Pantone (for non-designers) is a color system used in specifying printing inks. Txaber has covered nine brews so far - pale lager, lager, pilsner, wheat beer, golden … [Read more...]
It’s “Wine”, Not Dark Red – Here Are The Correct Names Of All Color Shades
It's "lilac", not light purple. Just like it's "magenta", not dark pink. Writer and children’s book illustrator Ingrid Sundberg has created a Color Thesaurus - a collection of 12 color charts that list the correct names of all shades. It's a useful reference tool for artists, designers, firms, make-up professionals and anyone who's planning to get their house painted. Check … [Read more...]
Color Palettes From Famous Movies Show How Colors Set The Tone Of A Film
Movies In Color is an intriguing project by LA-based designer Roxy Radulescu. She derives light, medium and dark color palettes from movie stills and merges them into a 21-color spectrum. The idea came to her while watching Skyfall (2012) when she was intrigued by the cinematography of the film. After creating a color palette for the movie she decided to start a blog, which now … [Read more...]
