Ever wanted to know the names of the fonts used in the logos of famous brands like Adidas, Calvin Klein, FedEx, Gillette, Jaguar, Lufthansa, Omega, Rolls-Royce, Visa, etc.? We've compiled an alphabetical list of 60 well-known logos with their corresponding fonts and download links. In some cases, the fonts have been tweaked or edited from their original form to create a … [Read more...]
How Companies Use Deceptive UI Design To Trick You Online
A 'dark pattern' is a user interface that has been craftily designed to trick users into doing things they might not want to do, in order to benefit the business in question. The term was coined by UK-based UI designer Harry Brignull, who runs DarkPatterns.org - a website dedicated to "naming and shaming websites that use deceptive user interfaces". For example, have you … [Read more...]
20 Important Design Principles Explained With Simple Illustrations
There are no fixed rules or formulas for good design, but there are a few basic principles that will help you create design that is effective, functional, and aesthetically pleasing. Technical jargon can sometimes get confusing or overwhelming, which is why Canva has come up with a fantastic infographic that uses simple illustrations to explain the 20 most important design … [Read more...]
This Clever Photoshop Trick Lets You Stretch Backgrounds Without Distorting Your Subject
The Content-Aware Scale tool under the Edit menu in Photoshop lets you stretch or scale an image seamlessly by filling the selection with surrounding pixels and blending them together. However the tool has a stretch limit, beyond which, the subject of the image starts getting distorted. In this short tutorial, Mumbai-based Photoshop expert Unmesh Dinda shares a few useful … [Read more...]
5 Crucial Steps To Make A Consistent And Professional Brand Identity
Businesses across the world enthusiastically adopt branding strategies to lure quality business from customers. In most cases, they achieve the initial phase of branding, the implementation stage, without any issues. But when it comes to the advanced stages and constant updation, they miss out due to a variety of reasons. It becomes an issue of consistency of branding as well … [Read more...]
All You Need To Know About Wix Logo Maker
The digital graphics industry is filled with thousands of logo makers. But not all of them are up to the mark and suitable for professional branding. In this article, we take a look at the online logo maker by Wix, the second largest website building platform after WordPress. Wix Logo Maker is a free logo maker that lets you create stunning logos with its simple and … [Read more...]
27 Beautiful Color Gradients For Your Next Design Project
Looking for beautiful gradients for your graphic, web, or UI design? UVdesk has created a useful online tool called coolHue – a free collection of over 60 gradients that you can use for design and code. You can browse through the swatches, copy their CSS codes and even download a .PNG version of each one. Here are some of our favourites from the collection. … [Read more...]
Why You Should Use Explainer Videos In Your Creativity
Video is taking over the current state of digital marketing. Video marketing and explainer videos are effective tools to grab the attention of your customer. When executed correctly, explainer videos can establish an emotional connection between your product and your customer while creating brand awareness. Before we get started, let’s explain in simple terms what explainer … [Read more...]
Graphic Designer’s Interesting Experiment Shows How The Placement Of An Element Affects Its Meaning
Brazilian designer Nei Valente has come up with an intriguing design experiment titled 'Thoughts on Position' that studies the relationship between the placement of an element and its meaning. The objective was to find out if the same element can communicate different messages when placed in different positions. In this experiment, Valente surveyed 288 participants with a … [Read more...]
7 Valuable Lessons for Aspiring Entrepreneurs
If you want to be a teacher, you enroll in college, earn a degree, complete a teacher certification program, become a teacher, and can further your career by joining professional organizations and adding voluntary certification credentials to your resume. There’re quite clear steps to climbing career ladders in any profession. However, the path to becoming an entrepreneur isn’t … [Read more...]
Testing Photoshop’s New ‘Select Subject’ Tool That Lets You Select Objects In Just One Click
To make selections in an image in Photoshop, designers use either the Pen Tool, the Lasso tool, the Quick Select tool, or the Magic Wand. All of these require a certain level of effort. To make life easier for users, Adobe has released a new feature called 'Select Subject' in Photoshop CC 2018 that lets you select objects from plain and complex backgrounds, in just one … [Read more...]
33 Beautiful Color Schemes For Your Next Design Project
Looking for color combinations for your graphic, web or UI design? CoSchedule has come up with a handy infographic that shares 33 beautiful palettes organized by primary and secondary colors. They've also compiled two additional infographics on color + word associations and color psychology. Check them all out below. … [Read more...]
6 Adobe Illustrator Tricks To Speed Up Your Design Workflow
Did you know that you can paste an object in the same position across multiple art boards in Adobe Illustrator using Ctrl/Cmd + Alt + Shift + V. This is a great tip for when you're designing multiple page documents such as brochures or magazines. Tom Cargill from Satori Graphics has come up with a handy video that features six Illustrator tricks that will help speed up your … [Read more...]
5 Crucial Things To Consider When Hiring A Freelance Logo Designer
Every business needs a great logo, especially in the digital age where logos often play a major role in a company’s overall marketing strategy. However, securing a great logo first requires you to find a great logo designer, and this step is vitally important if you hope to come up with a creative, original logo that will portray the right message to your customers. Before … [Read more...]
Why Some Designers Are More Valuable Than Others
How is it that some designers are able to charge significantly more than others? What makes them worth their price? What makes them more valuable? In this insightful video by The Futur, Chris Do explains how your value as a designer is determined by the quality of the questions you ask. Low value questions like "Do you want red or blue, small or big font?" are pedantic and … [Read more...]
‘Pen Tool King’ Patrick Seymour Shares The Creative Process Behind His Amazing Line Art
Patrick Seymour is a Canadian illustrator and art director known for the beautiful, rhythmic line art he creates using just the pen and blend tools in Adobe Illustrator. His most famous work is probably the lion illustration on the Adobe Illustrator CC 2014 splash screen. Interestingly, Patrick only started illustrating because the ad agency he worked for couldn’t afford to … [Read more...]
Learn In One Minute How To Kern Properly Between Different Types Of Letters
The difference between good type and great type is the kerning. In this short video by The Futur, typography and lettering instructor Nils Lindstrom shows you how to kern effectively between different kinds of letters - curved, straight, and diagonal. Nils explains how different letterforms create different kinds of optical spacing between characters, and how proper kerning … [Read more...]
How To Cut Out Hair From Busy Backgrounds In Photoshop
Jesús Ramirez from Photoshop Training Channel has come up with an excellent tutorial that shows you how to mask hair from busy backgrounds in Photoshop. The tutorial begins with a quick crash course on layer masks and the Select and Mask workspace. Ramirez then shows you how to cut out hair from solid and busy backgrounds. You will also learn how to create brushes in … [Read more...]
This Clever Photoshop Trick Lets You Convert Low-Res Graphics To High-Res
Mumbai-based designer and Photoshop educator Unmesh Dinda has come up with a brilliant tutorial on his YouTube channel PiXimperfect that shows you how to transform low-res graphics to high-res using the concept of contrast and curves. Unmesh uses a clever technique in which he scales up the graphic, blurs it, and then uses the Curves tool to sharpen the edges. Note that this … [Read more...]
How To Deal With A Boss Who Wants You To Work Overtime For Free
How do you deal with a manager or a boss who asks you to work overtime, without extra pay? Should you work the extra hours for free just because everyone else is still in office? The answer is NO, you shouldn't, if it's outside of your contract. The creative industry has made it a norm to work overtime, but if you're not able to finish your work in the stipulated time, you … [Read more...]
5 Trendy Google Font Combinations For Your Next Design Project
In our previous posts, we've shared some great Google Font combinations and free font collections that you can use in your designs. If you're looking for some more trendy and modern pairings of Google Fonts, have a look at this compilation from digital product company Great Simple Studio. They've also created a series of mockups to offer previews of what the fonts look like in … [Read more...]
How Your Brain “Sees” A Logo, According To Science
When it comes to consumer behaviour, logos play an important psychological role in influencing decision making, especially when there is lack of time or information. It takes just 400 milliseconds for our brain to recognize a logo and trigger a response based on our preferences and previous experiences with the brand. Brands that we like elicit activity in the part of the … [Read more...]
8 Photoshop Tips And Tricks For Faster Work
When working with multiple layers in Photoshop, it's possible to instantly view a single layer on its own by holding down Alt and clicking on the eye icon of the layer in the Layers panel. Also, to instantly select layer contents, hold Cmd while clicking on the layer thumbnail. … [Read more...]
How To Successfully Present Logo Designs To Clients
How do you show logo designs to clients? Do you just email multiple options and let them choose the one they like? Do your clients ask for excessive revisions? Do they often change their minds after you show your designs? If the logo is the product, the presentation is the packaging. In this video, Ben Burns, digital director at California-based creative agency Blind, shares … [Read more...]
Designer Brilliantly Explains Why The New F1 Logo Is A Success, Despite What Everyone’s Saying
Is the new Formula One logo good or bad? Award-winning designer Chris Do reviews the new F1 logo with an in-depth look at its history, design brief, application, and reasons for change. He also discusses why it's important to view logo launches and rebrands from a business point of view rather than just aesthetics. Watch below. … [Read more...]
12 Visual Hierarchy Principles Every Designer Should Know
Visual hierarchy is the arrangement and presentation of design elements in order of their importance. It influences the order in which the human eye perceives the information that is being displayed. A simple example would be a business card - the name of the organisation is usually the most prominent element, followed by the name of the card holder, job title, and contact … [Read more...]
Designers Share Valuable Advice They Would Give To Their Younger Selves If They Could Go Back In Time
If you could go back in time and give advice about the graphic design profession to your younger self, what would it be? Would you suggest building a diverse portfolio early on, or networking more effectively? What about the importance of continual learning and staying abreast of evolving design trends? Understanding the value of constructive criticism and resilience in … [Read more...]
Photoshop’s New ‘Select Subject’ Tool Lets You Select People And Objects In Just One Click
To select people or objects from an image in Photoshop, designers use either the Pen Tool, the Quick Select tool, the Magic Wand, or the Lasso tool. All of these require a certain level of effort. To simplify workflow for users, Adobe has released a new tool called 'Select Subject' in Photoshop CC 2018 that lets you select people or objects from plain or complex backgrounds, … [Read more...]
Guy Accepts Tough Photoshop Challenge To Remove A Crane From A Building Photo In 2 Hours, Here’s The Result
Illinois-based photographer Paul Frederiksen posted a photo of the Domino Sugar factory in Baltimore to the /r/photography IRC channel but he wasn't happy with it because a crane was obstructing the view. He wanted a clear shot of the building but the crane had been parked there for months and wasn't going anywhere. UK-based photographer Denyer stepped in and said he could … [Read more...]
Short, Useful Design Tips For UI/UX Designers
Steve Schoger is a multidisciplinary designer based in Kitchener, Ontario. When he finds time off from running his design and illustration studio, he curates 'Little UI Details' - a Twitter collection of short, useful design tips for UI/UX designers. Steve's tweets cover different elements of UI design and also include before-after mockup images that make them all the more … [Read more...]
Designer Brilliantly Explains Why 7-Eleven’s Symmetrically Flawed Logo Is Not A Design Error
If you've never noticed it before, 7-Eleven's logo uses a mix of upper and lowercase letters (ELEVEn). Also, the 'E' doesn't align with the top edge of the 7 and the center alignment of the logo is off. The design community is abuzz on this topic after a Reddit thread brought these capitalization and symmetrical imperfections to light. … [Read more...]
Adobe Cloak Is A Powerful Tool That Can Remove Any Object From Your Video
Have you ever wanted to remove unwanted objects or people from a video? The conventional process involves editing each frame individually and then stitching them back together. This process is time-consuming and doesn't generate the required results in most cases. To make life easier for everyone, Adobe is working on a tool called 'Cloak', an Adobe Sensei-driven feature for … [Read more...]
This Clever Photoshop Trick Helps You Remove White Edges When Cutting Out Images
One of the common problems when cutting out an object from a light background is the presence of a white edge or halo around the object. This can be an issue if you want to use that cut out on a dark background. You want your cut out to blend seamlessly with the background and not look like a rookie job. … [Read more...]
10 Typography Mistakes That Novice Designers Make
"Typography is an art. Good typography is art." - Paul Rand. Toronto-based designer Meagen Higginbottom, who runs design blog Forth And Create, has shared a list of 10 common typography mistakes that make your designs look amateurish. These include improper kerning and leading, stretched fonts, lack of contrast, using too many fonts, and more. Even if you've spent years in … [Read more...]
Designer Brilliantly Explains Why Google’s Geometrically Flawed Logo Is Not A Design Error
Google's "G" logo is not geometrically perfect. It's not a perfect circle and the color arcs don't align with each other. The internet and the design community are abuzz on this topic after a Reddit thread brought these geometrical imperfections to light. … [Read more...]
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