This Graphic Designer Wasn’t Able To Land A Job, So He Pretended To Be A Client
August Laustsen, a young Danish art director who recently moved from Copenhagen to Stockholm, applied to all the big advertising agencies in Stockholm but didn't get a reply from any of them. So, to catch their attention, he pretended to be a client looking for an agency and sent out the following letter. … View Post ▸
This YouTube Celebrity “Died” In A Shocking Car Crash While Recording A Live Video. Or Did She?
Texting while driving and even live broadcasting while driving has become an international plague. Over 80% of accidents are caused by people using their phone while driving. But regular communication campaigns don't deter youngsters because no matter how gruesome commercials about this issue are, young drivers still ignore them because they're ads. … View Post ▸
Copywriter Challenges Himself To Create An Ad Every Day For A Year, And They’re Pretty Cool
Georgia-based copywriter Solomon Tsitsuashvili has undertaken a creative challenge titled 365 Days of Copy that involves creating a print ad every day for a year. He picks a well-known brand and based on their history and background, he comes up with witty taglines and visuals. Solomon has been up to the task so far, working every single day, even on … View Post ▸
Who Legally Owns A Website Once It’s Designed?
"I paid a professional web designer to create my site, of course I own it!" - this is probably the belief that almost every website client holds. It makes perfect sense - you paid someone to develop a website for you. Why then would you not own what you paid for? … View Post ▸
Next Time You Present A Logo To A Client, Try Using Animations Like This Design Studio Does
Here's a logo presentation technique you would like to use in your next client meeting. Venice-based branding agency Concreate Studio presents their logos using animations that explain the ideology behind the design process. For example, the logo animation for furniture maker Emporio Freguglia starts with the icon of a bed that cleverly morphs into a … View Post ▸
How Art Directors And Copywriters Can Avoid Annoying Each Other
Copywriter Stephanie Vicari and Art Director Caitlin Hickey wanted to tackle the potential complicated relationship that can exist between copywriters and art directors. The result? They created airline-style safety cards for budding creatives to ensure that no one steps on any toes. Check them out below. … View Post ▸
20+ Images That Show Why Spellings Are Important
Proofreading is the process of finding and fixing spelling, punctuation, and grammatical errors in a document before it is sent for the final print. It might sound like a simple task, but don't doubt its importance for a second. We've rounded up a few images that show the disastrous consequences of not proofreading your content. Check them out below. … View Post ▸
30 Amazing Images Before And After Photoshop
When the name of a software becomes a verb, you can imagine the impact it has had on the industry. Adobe Photoshop was released on 19 February 1990 and it changed the creative business forever with its powerful features and ease of use. Today’s post is a compilation of before-and-after images that show how Photoshop helps designers and photographers … View Post ▸
Adidas Ignored This Brilliant Ad Made By A Student But Everyone’s Loving It
"Break Free" is a spec ad film by Eugen Merher, a 26-year-old student at the Filmakademie Baden-Württemberg in Germany. It tells the story of 79-year old Karl, a former marathon runner locked up in a lifeless nursing home. One evening he discovers his old Adidas running shoes and decides to take a run in his old marathon outfit, but ends up being stopped and … View Post ▸
Designer Creates Adobe-Inspired Chocolate Bars For Job Interviews And Clients
To end her job interviews on a sweet note, Brooklyn-based graphic designer April Hansen created custom packages for Ritter Sport chocolate bars that look like icons of Adobe Suite's core design programs. The front of the packaging bears logos of Adobe Illustrator, Photoshop and InDesign. Using their initials (Ai, Ps, Id), April added personalized messages … View Post ▸
KLM’s Heartwarming Airport Stunt Is Probably The Best Christmas Campaign Of The Season
Airports can be lonely places, but Christmas is all about being together. So KLM created the Bonding Buffet - a table with a Christmas dinner on top of it, towering 4.5 metres in the air at Amsterdam Airport Schiphol. To get it down, travellers needed to work together. By sitting on any stool around the table, they could bring it down a little bit. When … View Post ▸
51 Brilliant Outdoor Ads That’ll Make You Stop And Notice
How many billboards do you see in your daily commute and how many do you remember? The average attention span of humans is 8 seconds and if advertisers don't work their magic in that time, the message is lost. Today's post features 50 brilliant examples of outdoor, ambient and billboard advertising. These clients and agencies came up with ingenious and … View Post ▸
What Your Relatives Think When You Tell Them You’re A Designer
How often have your relatives asked you to fix their printer or computer just because you’re a designer? It’s like being a designer automatically qualifies you to be a software or a hardware engineer. Then there are relatives who think you need to get a "real" job like a doctor or a lawyer (basically the same profession they've forced down their children). … View Post ▸
Dogs Explain What Different HTTP Status Codes Mean
San Francisco-based software programmer Mike Lee has come up with a fun project titled HTTP Status Dogs that uses dog pictures to illustrate what different HTTP status codes mean. For example, 404 (not found) is a picture of a dog digging a hole looking for something but unable to find it. 204 (no content) is a picture of a dog next to an empty bowl. Check … View Post ▸
What Is SSL And Why Every Website Will Need It In 2017
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser to avoid interception by hackers. Encryption means to convert information or data into a code, especially to prevent unauthorized access. A website that uses SSL encryption has a padlock next to their domain name in the … View Post ▸
12 GIFs That Only Agency People Will Understand
Ever seen two cats playing hide and seek in the gutter? That's what it looks like when servicing tries to brief creative on Friday evening. Have you also noticed the "I hate everyone" expression on the face of creatives after every presentation? Like they're planning a massacre after a long and treacherous meeting in a room filled with brand "experts" … View Post ▸
The Recipe For Creating Epic Logo Designs
A logo is not just a graphical symbol, it is the embodiment of your organization. Designing a logo is not just about creating a business identity, it's about creating a connection between the customer and your brand. A successful logo is one that is memorable, versatile, appropriate and timeless. … View Post ▸
16 Images That Prove Why Good Design Is Important
Dear clients, if you think good designers aren't worth their price, here are 16 images that might change your mind. … View Post ▸
The Original Names And Logos Of 12 Famous Companies
In 1996, Larry Page and Sergey Brin started collaborating on a search engine called BackRub. It operated on Stanford servers for more than a year, eventually taking up too much bandwidth. On September 15, 1997, Page and Brin registered the domain name Google.com - a play on the word "googol", a mathematical term for the number ten raised to the power hundred … View Post ▸
IKEA Renamed Its Products After Common Google Searches About Relationship Problems
IKEA's products have always been inspired by how people live in the real world. They wanted to remind people that their products can solve or improve a variety of everyday problems. These days, most of us turn to the internet for answers when problems arise. To prove that IKEA can be a part of the solution, Swedish agency Åkestam Holst came up with a … View Post ▸
14 Funny Mashups Of Famous Logos
Filipino designer Eisen Bernard Bernardo has come up with a fun project titled 'Logomorphia' that showcases mashups of popular logos that look like amusing creatures and situations. How many of these can you guess correctly? … View Post ▸
Ford Cleverly Demonstrates Its Blind Spot Sensor Using Vertical Video
To promote the Ford Edge's Blind Spot Information System (BLIS), BBR Saatchi & Saatchi Israel leveraged the growing popularity of Facebook's vertical video format to launch a mobile commercial that creatively used the top and bottom black bars that appear in regular horizontal videos. … View Post ▸
The Most Popular Brand Colours In Each Industry And Their Impact On Consumers
Colour psychology has become an increasingly important part of branding, identity and logo design for businesses as each shade has a specific psychological impact on the consumer they are targeting. UK insurance intermediary Towergate Insurance analysed 520 company logos in a variety of sectors and compiled them into an infographic to determine which … View Post ▸
CMYK Playing Cards For Designers And Artists
Get creative at your next poker session with these colorful CMYK playing cards that designers and artists will love. The deck, created by Hundred Million, includes 54 minimally designed cards of different ink percentages. For the uninitiated, CMYK stands for cyan, magenta, yellow and key (black), the four inks used in most color printing. Cardists will … View Post ▸
29 Clever Typographic Logos Of Common Words We Use Every Day
Milan-based creative director Duminda Perera has created a series of clever wordmarks/calligrams of common words we use every day. He’s altered, combined or replaced letters with shapes and symbols that visualize the meaning of the word. So the letter ‘n’ in ‘wine’ looks like a wine bottle, the two o's in ‘igloo’ form the shape of an igloo, and so on. Check … View Post ▸
20 Images That Show Why Letter-Spacing Is Important
Ever wondered why good designers focus so much on kerning, i.e., adjusting the spacing between characters in a piece of text? These 20 epic images show you why letter-spacing is important not just in logos and graphic design, but also in everyday handwriting. … View Post ▸
Dad Creates Epic Images With Son Using His Expert Photoshop Skills
Remember those embarrassing childhood photos your parents pull out every time your girlfriend comes over? Well this little fella isn't going to have that problem because his dad's a Photoshop wizard. Using his expert composition and digital manipulation skills, Dutch photographer/digital artist Adrian Sommeling photoshops his son into surreal scenarios … View Post ▸
Artist Turns Shadows Of Everyday Objects Into Funny Sketches
Talk about a vivid imagination. Belgian artist and filmmaker Vincent Bal turns shadows of everyday objects into whimsical doodles that are totally unrelated to the object but ingeniously clever. For example, he doodles around the shadow of a rubber duck and turns it into a burglar walking with a bag of loot. Similarly, the shadow of a leaf becomes a bird, a … View Post ▸
9 Simple Ways To Become More Creative
"Every child is an artist. The problem is how to remain an artist once we grow up." - Pablo Picasso. 60% CEOs believe that creativity is the most important leadership quality, but only 1 in 4 people believe they are living up to their creative potential. … View Post ▸
Clever Illustrations Of Historical Events Using Digits From The Year They Occurred In
Levan Patsinashvili and Davit Babiashvili are a designer duo based in Georgia, Europe. When they're not busy creating advertising campaigns at Saatchi and Saatchi Tbilisi, they apply their creative skills in a project titled D1G1TAL CHR0N1CLES - a series of pictograms that visualize major historical events using digits from the year they occurred in. Check … View Post ▸
10 Differences Between Designers And Regular People
The word "lobster" might remind you of the 10-legged crustacean delicacy, but for us designers, Lobster is a common typeface that novices use on promo flyers and take-out menus. Similarly, the word "tracking" might remind you of GPS or Google Maps or the time when your over-protective boyfriend/girlfriend stalked you, but for designers, it refers to the … View Post ▸
20+ Amazing Images Before And After Photoshop
When the name of a software becomes a verb, you can imagine the impact it has had on the industry. Adobe Photoshop was released on 19 February 1990 and it changed the creative business forever with its powerful features and ease of use. Today's post is a compilation of before-and-after images that show how Photoshop helps designers and photographers … View Post ▸
11 Illustrations That Show The Two Kinds Of Graphic Designers
There are two kinds of designers in the world - those who follow a naming convention for layers and files (ProjectName_revision3_final.psd) and those who don't (Untitled-1-ok-final.psd). Similarly, there are designers whose desks resemble a war zone and there are designers who have an OCD attack if there's even one extra object on their desk. Design … View Post ▸
200 Words To Use Instead Of “Good”
"Good" is dull and unimaginative. People often use "good" as a lazy replacement for a more appropriate word. Custom Writing have created an excellent infographic that lists 200 words you can use instead of "good". For instance, to describe taste, use "scrumptious" or "delicious". To describe a performance, use "stellar" or "captivating". Know more in the … View Post ▸
27 Famous Logos With Hidden Meanings
A logo is more than just an emblem that represents a brand; it's a visual representation of a company's identity, values, and mission. Some logos, however, go above and beyond in delivering a message. These logos have hidden meanings that are deliberately incorporated into their design, adding another layer of intrigue and interest to the brand. These … View Post ▸
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