Graphic Designer’s Interesting Experiment Shows How The Placement Of An Element Affects Its Meaning
Brazilian designer Nei Valente has come up with an intriguing design experiment titled 'Thoughts on Position' that studies the relationship between the placement of an element and its meaning. The objective was to find out if the same element can communicate different messages when placed in different positions. In this experiment, Valente surveyed 288 … View Post ▸
New Oscar Envelopes Have Huge Fonts To Avoid Last Year’s Design Fail
The most cringeworthy part of last year's Academy Awards was when Warren Beatty and Faye Dunaway announced the wrong winner for Best Picture. It wasn't their fault, someone backstage gave Beatty the envelope for Best Actress in a Leading Role (Emma Stone, La La Land) instead of the envelope for Best Picture (Moonlight). … View Post ▸
Designer Creates Clever Brand Logos By Combining Two Different Objects Into One
Kochi-based designer Shibu PG has come up with an interesting project in which he combines icons of two different objects into one unique logo based on the brand name. The logo in each case is a visual representation of the brand name. For example, the logo for Bird Vision is an aesthetically designed symbol of a bird and an eye. The logo for Owl Rider is … View Post ▸
7 Valuable Lessons for Aspiring Entrepreneurs
If you want to be a teacher, you enroll in college, earn a degree, complete a teacher certification program, become a teacher, and can further your career by joining professional organizations and adding voluntary certification credentials to your resume. There’re quite clear steps to climbing career ladders in any profession. However, the path to becoming … View Post ▸
Brilliantly Art-Directed Coca-Cola Ads Make You Look Closer To See What Their Bubbles Are Made Of
Coca-Cola's advertising has always been about bringing people together. In this campaign from Coca-Cola Middle East, agency Memac Ogilvy Dubai came up with a series of print and outdoor ads that show Coke cups, glasses, and bottles filled with crowds of people that look like they’re at a concert. The photography, art direction, and post production makes them … View Post ▸
Testing Photoshop’s New ‘Select Subject’ Tool That Lets You Select Objects In Just One Click
To make selections in an image in Photoshop, designers use either the Pen Tool, the Lasso tool, the Quick Select tool, or the Magic Wand. All of these require a certain level of effort. To make life easier for users, Adobe has released a new feature called 'Select Subject' in Photoshop CC 2018 that lets you select objects from plain and complex … View Post ▸
31 Useful Design Techniques For Creative Two-Letter Logos
Two-letter logos are one of the most popular logo styles in the world. They're memorable because they use the brand's initials to form a unique symbol. When executed properly, a two-letter logo conveys power, luxury, style, and exclusivity. Some of the world's most well-known brands like General Motors, Volkswagen, Hewlett-Packard, General Electric, LG, … View Post ▸
33 Beautiful Color Schemes For Your Next Design Project
Looking for color combinations for your graphic, web or UI design? CoSchedule has come up with a handy infographic that shares 33 beautiful palettes organized by primary and secondary colors. They've also compiled two additional infographics on color + word associations and color psychology. Check them all out below. … View Post ▸
6 Adobe Illustrator Tricks To Speed Up Your Design Workflow
Did you know that you can paste an object in the same position across multiple art boards in Adobe Illustrator using Ctrl/Cmd + Alt + Shift + V. This is a great tip for when you're designing multiple page documents such as brochures or magazines. Tom Cargill from Satori Graphics has come up with a handy video that features six Illustrator tricks that will … View Post ▸
5 Crucial Things To Consider When Hiring A Freelance Logo Designer
Every business needs a great logo, especially in the digital age where logos often play a major role in a company’s overall marketing strategy. However, securing a great logo first requires you to find a great logo designer, and this step is vitally important if you hope to come up with a creative, original logo that will portray the right message to your … View Post ▸
Top 10 Typography Trends You Can’t Afford To Miss In 2018
What kind of typography trends can we expect to see in 2018? This year is all about big, bold text, hand-drawn letters, custom fonts, retro typefaces, multi-color gradients, and more. New York-based web design agency Branex has come up with a handy infographic that shares some interesting typeface statistics and lists the top 10 typography trends for … View Post ▸
Why Some Designers Are More Valuable Than Others
How is it that some designers are able to charge significantly more than others? What makes them worth their price? What makes them more valuable? In this insightful video by The Futur, Chris Do explains how your value as a designer is determined by the quality of the questions you ask. Low value questions like "Do you want red or blue, small or big … View Post ▸
Cheap A.I. Removes Superman’s Moustache Better Than Warner Bros’ $25 Million Job
If you've watched the Justice League movie, you'll remember how Superman's face looked like a potato sack in some scenes. That's because Warner Bros. did a shoddy job of removing Henry Cavill's moustache digitally and they reportedly spent $25 million on the CGI. Cavill couldn't shave it off due to contract obligations with Paramount's Mission Impossible: … View Post ▸
Top 15 Graphic Design Trends For 2018
Visual trends are an important aspect of marketing for entrepreneurs and businesses. Using the latest design, imagery, and typography styles makes your brand appear contemporary to your customers, the marketplace, and to your competition. For designers and creative professionals, understanding and being able to recognize visual trends is even more … View Post ▸
‘Pen Tool King’ Patrick Seymour Shares The Creative Process Behind His Amazing Line Art
Patrick Seymour is a Canadian illustrator and art director known for the beautiful, rhythmic line art he creates using just the pen and blend tools in Adobe Illustrator. His most famous work is probably the lion illustration on the Adobe Illustrator CC 2014 splash screen. Interestingly, Patrick only started illustrating because the ad agency he worked for … View Post ▸
Graphic Designer Pranks Restaurant Owner With Phallic Logos In Response To Job Ad
A couple who opened an Italian restaurant placed an ad on Craigslist looking for a graphic designer who could design their restaurant logo, menu, and various other things. A ‘cocky’ graphic designer (pun intended) decided to prank the restaurant owners with a series of phallic logos that left them speechless. Check out the conversation below. … View Post ▸
Vibrant, Dream-Like Illustrations Made With Gradients And Blend Modes
Russian designer Ilya Shapko has created a series of vibrant, neon-style artworks using gradients, blend modes, and transparency in Adobe Illustrator and Photoshop. The project, titled 'Fantasy Light', showcases colorful illustrated shapes intricately placed over each other to form abstract animals and objects against dark backgrounds. Shapko's inspiration … View Post ▸
Learn In One Minute How To Kern Properly Between Different Types Of Letters
The difference between good type and great type is the kerning. In this short video by The Futur, typography and lettering instructor Nils Lindstrom shows you how to kern effectively between different kinds of letters - curved, straight, and diagonal. Nils explains how different letterforms create different kinds of optical spacing between characters, and … View Post ▸
20 Reasons Why You Shouldn’t Always Trust Product Packaging
How many times have you opened a bag of chips just to find it half-empty? The bag deflates faster than a pin-pricked balloon and you realise that 50% of the bag was just air. But that's nothing compared to what some brands do to mislead consumers. Imagine a pizza box that's shows you pepperoni toppings on the visible side, but when you open it, there's no … View Post ▸
How To Cut Out Hair From Busy Backgrounds In Photoshop
Jesús Ramirez from Photoshop Training Channel has come up with an excellent tutorial that shows you how to mask hair from busy backgrounds in Photoshop. The tutorial begins with a quick crash course on layer masks and the Select and Mask workspace. Ramirez then shows you how to cut out hair from solid and busy backgrounds. You will also learn how to … View Post ▸
This Clever Photoshop Trick Lets You Convert Low-Res Graphics To High-Res
Mumbai-based designer and Photoshop educator Unmesh Dinda has come up with a brilliant tutorial on his YouTube channel PiXimperfect that shows you how to transform low-res graphics to high-res using the concept of contrast and curves. Unmesh uses a clever technique in which he scales up the graphic, blurs it, and then uses the Curves tool to sharpen the … View Post ▸
Magazine’s Epic Photoshop Fail Leaves Oprah Winfrey With 3 Hands, Reese Witherspoon With 3 Legs
From acting, directing, and producing, to running companies and businesses - how do Hollywood A-listers Oprah Winfrey and Reese Witherspoon manage to play so many different professional roles? How are they able to multitask and get so much done in 24 hours? Turns out that, unlike the rest of us mere mortals, Oprah and Reese are gifted with an extra set of … View Post ▸
Burger King Brilliantly Explains Net Neutrality By Making People Wait Longer For Whoppers
Net neutrality means that all data on the internet should be treated equally. Your internet service provider (ISP) should not be allowed to block, slow down, or speed up access to a particular website and charge you more for it. The user should be able to browse the content of his choice at the same price and speed. In December 2017, the Federal … View Post ▸
20 Reasons Why You Need To Be Careful About Placing Ads And Logos On Vehicles
Ad and logo placements on vehicles can be tricky, specially on vans and buses with sliding doors. Designers need to evaluate and visualize how the name, logo, or advertisement will look when the doors slide open. Here's a series of images that explain what we're trying to say. … View Post ▸
How To Deal With A Boss Who Wants You To Work Overtime For Free
How do you deal with a manager or a boss who asks you to work overtime, without extra pay? Should you work the extra hours for free just because everyone else is still in office? The answer is NO, you shouldn't, if it's outside of your contract. The creative industry has made it a norm to work overtime, but if you're not able to finish your work in the … View Post ▸
Los Angeles Is Looking For Graphic Designers, And Their Ad Proves They Desperately Need One
The City of Los Angeles is looking for a full-time graphic designer to create ads, brochures, displays, and exhibits for informational, educational, and promotional purposes. The remuneration offered is $46,708 - $103,230 annually. To advertise this position, the official Facebook page of the 'City of Los Angeles - Job Opportunities' posted an ad that … View Post ▸
This Cool Memo Pad Reveals Beautiful Objects As It Gets Used
Here's one of those stationery items you'll want to buy immediately for your office or home. The Omoshiroi Block (translation: "interesting block") is a paper memo pad that reveals beautiful objects and architecture as it gets used. Manufactured by Japanese design company Triad Inc, that specialises in small scale architectural models, the memo pad … View Post ▸
5 Trendy Google Font Combinations For Your Next Design Project
In our previous posts, we've shared some great Google Font combinations and free font collections that you can use in your designs. If you're looking for some more trendy and modern pairings of Google Fonts, have a look at this compilation from digital product company Great Simple Studio. They've also created a series of mockups to offer previews of what the … View Post ▸
How Your Brain “Sees” A Logo, According To Science
When it comes to consumer behaviour, logos play an important psychological role in influencing decision making, especially when there is lack of time or information. It takes just 400 milliseconds for our brain to recognize a logo and trigger a response based on our preferences and previous experiences with the brand. Brands that we like elicit activity … View Post ▸
18 Ads With Brilliant Art Direction And Post Production
Over the last 18 months, we’ve seen some fine examples of art direction and post production in print advertising. We've compiled a list of the best ones. Check them out below. … View Post ▸
8 Photoshop Tips And Tricks For Faster Work
When working with multiple layers in Photoshop, it's possible to instantly view a single layer on its own by holding down Alt and clicking on the eye icon of the layer in the Layers panel. Also, to instantly select layer contents, hold Cmd while clicking on the layer thumbnail. … View Post ▸
29 Beautiful Lion Logos For Design Inspiration
The lion symbolizes strength, courage, and leadership. It is one of the most widely used symbols of power and royalty since ancient times. Today, lion symbols are used on national flags and as logos for sports teams, luxury brands, hotels, automobile manufacturers, financial institutions, and more. In today's post, we've collated a few inspiring examples … View Post ▸
Funny WhatsApp Conversations Between Clients And Designers
Conventional wisdom says that you should avoid work-related conversations with a client on WhatsApp. All professional communication should take place via email. Not only does that avoid confusion and unaccountability, but it also saves you from the headache of having an unreasonable client breathing down your neck with a message every five minutes. On … View Post ▸
Top Web Design Trends For 2018
Currently, there are 8.4 billion connected devices in the world and this number will grow to a whopping 50 billion by 2020. In this ever-changing digital landscape, effective web design is as important as the quality of your content. 94% of all online users stop trusting websites with a degraded web design. It is also crucial to embrace and implement the … View Post ▸
39 Things You Didn’t Know About The World’s Favourite Brands
Did you know that the founder of Fedex, Frederick Smith, saved the company by taking its last $5000 and turning it into $32,000 in a Las Vegas casino. Apple's iPad retina display is manufactured by their leading competitor, Samsung. Facebook is mostly blue because Mark Zuckerberg is red-green colourblind. Lamborghini used to make farm equipment. Silver … View Post ▸
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