This has to be one of the best public service announcements we’ve seen all year. Titled “It’s Payback Time”, the 2-minute animated clip from Nexus Productions UK tells the apocalyptic tale of a world inhabited by certain bean-like creatures. A mysterious blue substance arrives and causes the massive destruction of their entire existence. Towards the end, the viewer realises what the film is actually all about. We’d like to share more, but that’ll act as a spoiler. Check it out below.
PSAs don’t have to be boring and this film is proof of that. It’s already received 1.5 million views in less than a week. Seen a better campaign offlate? Share this post and your feedback in the comments below.
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