There are two types of typography – expressive typography (where type is used as a visual element) and functional typography (type that is meant to be read).
Emmy Award-winning designer Chris Do’s Typography Manual focuses on the latter and shares 10 golden rules to help you improve your type skills.
Vietnam-based designer Leo Dinh has created an animated version of Do’s Manual that uses motion graphics to explain the typography rules in an excellent, easy-to-comprehend manner.
Watch below
0:04 – Justify Left 0:22 – Use One Font 0:44 – Skip A Weight 1:02 – Double Point Size 1:17 – Align To One Axis 1:33 – Pick Any Font (from the list) 1:48 – Group By Using Rules 1:59 – Avoid The Corners 2:18 – Mind The Gap 3:11 – Relax, It’s Just Type
