One of the most significant trends in advertising has been the dynamic surge of CGI (Computer-Generated Imagery) videos.
What started as a quirky experiment in digital out-of-home (OOH) media, has transformed into a global trend, with brands pushing creativity to new levels to capture people’s attention on digital and social media platforms.
We’ve seen some cool CGI OOH (aka Faux OOH) ads recently that have not just grabbed eyeballs, but have also demonstrated technical excellence in CGI and post production. Check out the best ones below.
10. Pandora – Copenhagen Fashion Week
@theofficialpandora
Unlocking Copenhagen Fashion Week. 🔒🔑
#PandoraCPHFW #Pandora
9. Noon Delivery App – 15 Minutes
@noon_uae
Delivery in 15 mins, by noon Minutes 🚀
8. Vicktoria Beckham – Chain Pouch
@victoriabeckham
THE #VBCHAIN GLOBAL TAKEOVER: NEW YORK
7. Chelsea FC – Third Kit Launch
@chelseafc
Eton Blue. A shirt fit to take over the capital.
#ThePrideOfLondon
6. Playstation – Spider-Man 2
@geniciro
The Spider-Man 2 campaign is going crazy
#spiderman2 #ps5 #3d #paris
5. Jacquemus
@jacquemus
I THINK I LIKE PARIS NOW
4. Alexander Wang – Athletic Mesh
@alexanderwangny
Look up.
New bodywear drop: Athletic mesh.
3. L’Oréal Lipstick
@lorealparis
Fasten your seatbelt and prepare to make a bold
entrance with our Infaillible Matte Resistance
liquid lipstick! Elevate your lip-game to a
whole new level with irresistible colour.
2. Barbie Movie
@eyestudioae
Hi Barbie, are you looking for Ken?
@burjkhalifa @barbie @barbiethemovie
1. Maybelline Mascara
@maybelline
📣 All aboard the Sky High Mascara Express ✨🚄
After hitting the NYC Streets, we’re taking over
London💂🇬🇧 We are on the move with
#SkyHighMascara elevating your lash game to new
heights🌤️ 🌇 it’s guaranteed to serve limitless
lash length 📏 and full volume😍 #Maybelline
Which one’s your favourite? Share this post with a designer friend and voice your views in the comments below.