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What Is The Golden Ratio, And How To Use It In Graphic Design

The Golden Ratio, also known as the Golden Section or Divine Proportion, is a mathematical ratio of 1:1.618 based on the Fibonacci sequence. It can be found in nature (flower petals, seeds, shells), in food (artichokes, broccoli, pineapple), and in the human anatomy.

The Golden Ratio can also be found in art (Mona Lisa, The Last Supper, Vitruvian Man) and architecture (Pyramids, Acropolis, Notre Dame, Taj Mahal). When applied to design, photography, and typography, it makes compositions look natural, balanced, and aesthetically pleasing.

Company Folders has come up with a handy infographic that visually explains what the Golden Ratio is, with examples. We’ve also included some excellent tutorials by designers Will Paterson and Mohamed Achraf that show you how to use the Golden Ratio in graphic, logo, and web design. Check it out below.

What Is The Golden Ratio, And How To Use It In Graphic Design

 

How to design a logo with the Golden Ratio

Download source files used in the tutorial.

 

Golden Ratio in composition & logo design

 

Different ways to use the Golden Ratio in your design

 

Golden Ratio Web Design

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