This Samsung Paralympics Commercial Is One Of The Most Inspiring Ads Ever

Sport doesn’t discriminate between man, woman, tall, short, thin or big. It doesn’t care where you’re from and how much money you make. It doesn’t care if you have one leg, two legs or wheels. Sport only cares that you’re here to take part and give your all to win. That’s the message of Samsung’s brilliant ad for this year’s Summer Paralympics in London. Check it out below.

CREDITS
Agency: 72andSunny Amsterdam
Executive Creative Director: Carlo Cavallone
Executive Creative Director: Bryan Rowles
Copywriter: Carlo Cavallone
Designer: Bryan Rowles
Copywriter: Emiliano Trieveiler
Designer: Patric Franz
Director: Henry-Alex Rubin
Production Company: Smuggler
Brand Director: Judson Whigham
Brand Manager: Rebeccah Lowe
Senior Business Affairs: Madelon Pol
Film Producer: Fiona Plumstead
Production Director: Maria Perez
Production Company: Smuggler
Director: Henry-Alex Rubin
EP: Chris Barrett
Line Producer: Ray Leakey
Director of Photography: Ken Seng
Offline Editing: Marshall Street Editors
Editor: Patric Ryan
Editor: Elena De Palma
Offline Producer: S.J. O’Mara
Online Edit: Moving Picture Company