Advertising creatives Jose Miguel Ramirez and Michael Kleinman came up with a cool face mask for designers that looked like a transparent Photoshop layer, symbolizing the Mask Tool. The ‘Photoshop Mask’ Mask measured 7″ × 4″ and consisted of a sublimated polyester exterior with a soft microfiber lining and elastic ear loops.
The initial batch of masks were released in limited quantity and were sold out within 24 hours. Ramirez and Kleinman launched a second round of production which was sold out in 2 days. Eventually, Adobe sent a copyright infringement letter that terminated the site.
All profits from the sale of these masks went to the Feeding America COVID-19 Relief Fund. The project provided 1940 meals for families in need. Check out the product images below.
We’ve heard the best mask is one with many layers 😷 https://t.co/ZMAFn0qLih
— Adobe Creative Cloud (@creativecloud) August 25, 2020
You know what to do, people 😉 https://t.co/RtxbmCwY7e
— Adobe Photoshop (@Photoshop) August 25, 2020
Share this post with a designer friend and voice your views in the comments below.