How Two Ad Agency Creatives Got The Entire Hollywood To Endorse Them

Matt Roach and David Lawrie are a copy/art team who operate under the moniker aka creatives. When they’re not creating award-winning campaigns at M&C Saatchi London, they get A-list celebrities like George Clooney, Gwyneth Paltrow, Cameron Diaz, Gary Oldman, Courteney Cox and Elton John to endorse them on TV.

What makes them special? This video has all the answers.

So there you have it, Matt & Dave, a creative team with the world’s least creative names.

Interestingly enough, it was Linkedin’s (useless) endorsement feature that sparked this idea for them after they got endorsed by people they’ve never worked with (just like we all do). This is one of those fun ideas you wish you’d thought of, if you have a common name.

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