Clever Toothpaste Ads Show How A Smile Changes The Entire Meaning Of A Message

Crest Toothpaste and agency Conill (US) have come up with an amusing campaign that shows how a smile changes the entire story. The ads show two versions of the same message, one with and the other without a smile emoticon. The addition of the emoticon changes the entire context of the message. Check them out below.

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Which one did you find the best? Share this post and your views in the comments below.

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