Brazilian art director Milton Omena has come up with an interesting project that imagines what logos of famous painters from Renaissance, Impressionist, and Modern Art periods would look like. He studied the painting styles and personalities of legendary artists like Leonardo Da Vinci, Vincent Van Gogh, Pablo Picasso, and created a unique symbol for each one of them.
Milton, who works as an AR/VR developer for architecture visualizations, came up with the idea for this project one day when he was figuring how to expand his design boundaries and challenge himself. He decided to create visual identities for iconic painters and showcase them as a brand, with their own line of products. Check out the project below.
1. Leonardo Da Vinci
As reference, Milton used Da Vinci’s sketches, notebooks, and studies. Even though he’s known for his brilliant use of perspective, depth in backgrounds, and amazingly expressive portraits, Milton figured that Da Vinci’s inventor side would reflect his personality better.
2. Vincent Van Gogh
Van Gogh was said to be a very reserved, thoughtful person and a very meticulous artist. Milton took inspiration from the Dutch painter’s iconic brush pattern. The brand identity became the only logical way to encompass his enormous influence.
3. Claude Monet
Monet was the most influential impressionist, having a style of impressionism named after one of his paintings. Milton took inspiration from Monet’s famous paintings of the bridge over the lake in his garden.
4. Salvador Dali
Dali was an amazingly weird man who transcended reality while maintaining a stunning realistic style. He was known for his glorious moustache and irreverence. This was one of the logos Milton had the most fun designing. No grids, just freehand illustration.
5. Pablo Picasso
Picasso’s paintings are among the most expensive art ever auctioned and he is repeatedly referenced as a multi-talented artist, as he was not only a painter, but also a sculptor. His cubist style is well recognized, even by laymen.
6. Piet Mondrian
Mondrian was a Dutch painter whose geometric and mathematical use of primary colors created neoplasticism and left a mark in history. His style influenced not only art but architecture and graphic design for many years.
7. Jackson Pollock
The American painter was a rebellious man known for his dripping method of painting abstract expressionism and his cowboy attitude. He used to paint on the floor and sometimes leave accidental cigarette burns on his canvas due to his chain smoking.
8. Andy Warhol
Andy Warhol was the biggest name in the pop-art movement. His style was distinct and whimsical, with contrasting bright colors – a satire on the allure of fame and commercialism.
Our favourites: Van Gogh and Warhol. What about you? Share this post with an artist or a designer friend and voice your views in the comments below.
