McCann Colombia has come up with three clever print ads for the Vlip service by Aval Pay app that let’s you pay for stuff via your smartphone. The ads show the top view of food items like pasta, steak and Caprese salad inside a plate that’s placed on top of a food board in a way that the whole thing resembles a mobile device. The tagline reads “Pay the dinner with your smartphone.” Check them out below.
Art direction on point, good job McCann. Share this post and voice your views in the comments below.