The Importance Of Good Web Design And Its Impact On People And Profits

This excellent infographic brings to light the importance of good web design in achieving successful conversions and lists the major stumbling blocks to a good user experience. With growing competition in every sector, users have more options online and are becoming less tolerant towards bad design and usability.

Key observations:

1. 35% users fail to complete simple tasks on the average website
2. Lack of information, ‘busy’ interfaces and small fonts are the biggest hindrances
3. The best web design practices are followed by the hotel industry. The banking industry has the least success rate.

Here’s the full infographic below. Source: Change Sciences.

For more info, useful tips and examples check out our web design section.