Ogilvy Bangkok came up with a series of well-crafted ads for LEGO that show kids envisioning their future careers by building sculptures of what they want to be when they grow up. … [Read more...]
How Cool Is The Art Direction On These Award-Winning Ads For JBL Headphones?
To promote JBL's noise-cancelling headphones, agency Cheil Worldwide (Hong Kong) came up with a brilliant print/outdoor campaign titled "Block Out The Chaos" that uses optical illusions to get the message across. The first ad features illustrations of two whiny kids fighting and screaming into the ears of their mother, but she has a calm expression on her face. The white space … [Read more...]
These Brilliant Recipe Posters By IKEA Make Cooking Easier And Fun
When it comes to cooking, most people are hesitant to try new foods and recipes. IKEA Canada wanted to show people that getting creative in the kitchen can be deliciously simple. To inspire them, IKEA created The IKEA Easy Recipe Series - fill in the blank recipes printed with food safe ink on cooking parchment paper. … [Read more...]
100 Brilliant Ads That Grab Your Attention With Clever Headlines And Copy
"Nobody reads ads. People read what interests them. Sometimes it's an ad." - Howard Gossage. To acknowledge this famous quote by The Socrates of San Francisco, we've compiled a list of 100 exceptional ads that seek your interest with their witty headlines and copy. They include classics from the Mad Men era, past and present Cannes winners, public service announcements (PSAs) … [Read more...]
60 Brilliant Ads With Amazing Art Direction
Even the best advertising ideas can get ruined if the art direction is not spot on. Today's post salutes the brave designers and art directors who stayed up all night, battled nonsensical client feedback and executed the required visuals with utmost finesse. From Cannes-winners to all-time classics, check out these 60 print ads with brilliant art direction. … [Read more...]
10 Babies Show Off Their ‘Pooface’ In This Epic Pampers Ad That’ll Make You Laugh
Wether you like babies or not, you're going to love this hilarious Pampers ad from Saatchi & Saatchi London. The 75-second spot shows the facial expressions of ten adorable babies in super slow motion, right when they're about to perform 'number two'. The ad was shot at 400 frames per second by film production company Great Guns and won awards for casting and editing at … [Read more...]
We’re All Guilty Of It, But This Brilliant Video Will Make You Change Your Habit
Here's a powerful PSA by Colgate that addresses a wasteful habit we're all guilty of - leaving the tap on while brushing our teeth. The 30-second spot shows a split screen between a city girl brushing her teeth while checking her phone and an impoverished girl child walking on dry, barren land. Watch the video for more. … [Read more...]
“Don’t Let Colors Run Out When You Need Them” – These Ink Cartridge Ads Are Hilarious
Here's a funny campaign by Ogilvy Colombia for Ecofill Printer Cartridges that just won a Gold Lion under the outdoor category at Cannes. The 4-ad series shows different groups of people, inappropriately losing their cyan/magenta/yellow/black clothes with a tagline that says "Don't let colors run out when you need them the most." Check them out below. … [Read more...]
These Trucks Have Rear Screens That Show Oncoming Traffic So You Can Overtake Safely
In Argentina, one person dies in a traffic accident every hour. 80% of these accidents happen when people are trying to overtake, not surprising for a country with hundreds of one-lane roads. Samsung and agency Leo Burnett wanted to make a difference and came up with a brilliant initiative called 'The Safety Truck'. … [Read more...]
‘On The Rocks’ Has A Whole New Meaning With These Gorgeous Ice Cubes From Japan
Japanese whiskey maker Suntory and agency TBWA\Hakuhodo just won a Lotus at Adfest, Thailand, for this cool campaign titled 3D on the Rocks. They used blocks of ice, a CNC router chilled at -7° Celsius, and an app called Autodesk 123D to carve miniature versions of a Japanese Zen Temple, the Sphinx, the Statue of Liberty, Batman, Mario, a horse, a diamond ring, a Cannes Lion … [Read more...]
They Had No Money For Education, But This Brilliant Project Changed These People’s Lives
Labourers and blue collar workers in Dubai can get much better jobs and salaries if they learn English. But with relatively low monthly salaries and 12-hour shifts of hard labour, they neither have the money nor the time to educate themselves. SmartLife, an NGO for Dubai's labourers, wanted to help them improve their status and quality of life. They created Project Akshar … [Read more...]
60 Powerful Social Issue Ads That’ll Make You Stop And Think
We've seen some great public awareness campaigns recently which made us wonder - why not do a post on the best ones in the last couple of years? We scoured the internet, filtered the not-so-great ones and came up with this list of 60 hard-hitting ads that deal with social, environmental, health and other issues. From ad school assignments to Cannes-winners, these powerful … [Read more...]
Brazilian Fashion Brand Gets 8000 Men To Buy Lingerie For Their Ladies & Wins a Cannes Lion For It
Men got a striptease, women got a gift, and Marisa Lingerie got 8000 new male customers thanks to this Cannes-winning campaign called Strip Commerce created by their agency AlmapBBDO São Paulo, Brasil. … [Read more...]
Cannes Lions – Here’s Who’s Going To Win This Year
It just doesn't get bigger than Cannes if you're in the creative communications industry. Agencies across the globe slog it out all year in hope of bagging advertising's most coveted prize. DigitasLBi Paris has put together this list of probable winners for 2014. They've also tried to identify emerging trends and themes that might come out of this year's festival. Check it out … [Read more...]
The Most Creative Country In The World
Any guesses? … [Read more...]
50 Incredibly Creative Online Banner Ads
A collection of 50 super creative banner ads from across the globe. Includes all-time classics, Cannes winners and banners that make you ask yourself - "Now why didn't I think of that?" This is online advertising at its creative best. … [Read more...]
