"Typography is an art. Good typography is art." - Paul Rand. Font and typography choices can make or break your design. But with so many fonts to choose from nowadays, which ones should you use, and which ones should you avoid? Tom Cargill from Satori Graphics has come up with an excellent video that features ten prominent fonts used by professional designers, along with … [Read more...]
Search Results for: typography
27 Clever Ambigram Logos That Look The Same When Viewed Upside Down
An ambigram is a typographical design or symbol consisting of text modified in such a way that it can be read in different orientations - inverted, rotated, mirror-image, etc. For example, the logo of Sun Microsystems (no. 4 below) is a brilliantly-designed ambigram that reads 'SUN' from all directions. Another famous example is the New Man logo (no. 6 below), designed by … [Read more...]
Clever Logos Of Letters A To Z Based On Common Words That Start With Them
UK-based graphic designers Liam + Jord undertook a 36-day typography challenge to create logos for every letter of the alphabet based on common words that start with them. For example, the letter 'b' has been designed to look like a book, the letter ‘f’ looks like a flag, 'w' looks like a whip, and so on. The objective was to use the shapes of the letters to visually … [Read more...]
Designers Challenge Themselves To Create A Typographic Logo Every Day For A Year, And They’re Pretty Cool
UK-based graphic designers Liam + Jord undertook a 365-day challenge to create one new typographic logo of a common word we use every day. The objective was to visually represent the meanings of the words by using symbols, negative space, or by adding geometric elements to the letters. For example, the letter 'i' in the word 'drive' looks like a gear stick, the letter 'f' in … [Read more...]
Beautiful Alphabet Series Of The World’s Most Famous Cities And Their Iconic Landmarks
Indian graphic designers Rigved Sathe and Payal Jagwani have come up with a beautiful project titled "Around The World With Type" that mixes typography and photography to represent some of the world's most famous cities and their iconic landmarks. Each letter represents a city and includes a photograph of a famous landmark clip-masked within the letterform. From New York's … [Read more...]
Designer Creates Clever Alphabetical Logos Based On Animal Names And Shapes
Lebanese graphic designer Rami Hoballah, has come up with an amusing typography project titled 'Animals Alphabet' that showcases letters of the alphabet in the shape of animals. Each letter corresponds to the name of the animal. For example, 'a' looks like the head of an ant, 'b' looks like a bee, 'c' looks like a crab, and so on. Rami used Adobe Illustrator to create these … [Read more...]
Designer Fixes Ugly Interfaces, Shares Valuable UI Tips In The Process
Previously, we featured designer Steve Schoger's Little UI Details project in which he shares short, useful design tips for UI/UX designers. Steve has now come up with another excellent project titled 'Refactoring UI' in which he uses Sketch to fix websites and interfaces submitted by developers, and teaches you valuable UI design concepts in the process. The series is just … [Read more...]
6 Important Logo Design Principles Every Designer Should Know
Before you start a logo design project, you need to know who the logo is for? Who is the target audience? The logo will define what the business is all about. Should it be masculine or feminine, traditional or modern, exclusive or inclusive? The colors, typography, and geometry of the symbol will depend on all these factors. DesignMantic has come up with a handy infographic … [Read more...]
5 Crucial Steps To Make A Consistent And Professional Brand Identity
Businesses across the world enthusiastically adopt branding strategies to lure quality business from customers. In most cases, they achieve the initial phase of branding, the implementation stage, without any issues. But when it comes to the advanced stages and constant updation, they miss out due to a variety of reasons. It becomes an issue of consistency of branding as well … [Read more...]
16 Clever Typographic Animations That Visualize The Meanings Of Various Words
Lithuania-based graphic designer Mindaugas Dudenas has come up with an excellent project titled 'Type in Motion' that visualizes the meanings of different words using typographic animation. For example, the 'T' in the word FITNESS looks like it's lifting weights, the two 'O's in DOORS open and close like doors, the 'H' in CHESS morphs into a chessboard, and so on. Dudenas … [Read more...]
New Oscar Envelopes Have Huge Fonts To Avoid Last Year’s Design Fail
The most cringeworthy part of last year's Academy Awards was when Warren Beatty and Faye Dunaway announced the wrong winner for Best Picture. It wasn't their fault, someone backstage gave Beatty the envelope for Best Actress in a Leading Role (Emma Stone, La La Land) instead of the envelope for Best Picture (Moonlight). … [Read more...]
Learn In One Minute How To Kern Properly Between Different Types Of Letters
The difference between good type and great type is the kerning. In this short video by The Futur, typography and lettering instructor Nils Lindstrom shows you how to kern effectively between different kinds of letters - curved, straight, and diagonal. Nils explains how different letterforms create different kinds of optical spacing between characters, and how proper kerning … [Read more...]
Designer Turns Popular Gadgets Into Letters Of The Alphabet, And They’re Pretty Cool
Brazilian designer Vinicius Araújo has come up with an exceptional typography project which showcases the letters of the alphabet in the shape of well-known gadgets, based on their initials. For example, the letter 'J' has been designed to look like a JBL speaker. The letter 'C' is based on the industrial design of a Canon Camera. The letter ‘L’ has been created using an LG … [Read more...]
How To Choose The Right Font For Your Brand
Every font has a unique personality and characteristic. When choosing a font for your brand, it is imperative that you choose the one that best reflects the personality of your brand. Different fonts evoke different emotions. Serif fonts portray tradition, reliability, and integrity (which is why they're used by most print media brands). Sans-serif fonts give a modern, … [Read more...]
29 Creative Logo Designs That Use Numbers
Over the past few weeks, we've showcased some brilliant logos that use minimalism, monograms, single-letters, and more. Today's post features 29 clever logos that use numbers and digits in their design. Observe the typography and the use of number shapes to create visual meanings. … [Read more...]
The Homepages Of America’s Fastest Growing Companies Have These Elements In Common
“You never get a second chance to make a first impression.” – Will Rogers. The homepage of your website is a user/customer’s first impression of your company. You have 0-8 seconds to engage a user, after which the majority of them leave. A one-second delay in your site speed can result in a 7% reduction in conversions. The key ingredients of an effective homepage are speed, … [Read more...]
41 Minimal Logos With Double Meanings
When it comes to logo design, minimalism can be tricky to achieve. If executed improperly, the logo can come across as too simple or boring. In the process of removing unnecessary elements, you have to ensure that your logo remains memorable and distinctive. … [Read more...]
Smooth, Clean Animations Of Beautiful Hand-Lettered Logos For Design Inspiration
Russian designers Starov Evgeniy (lettering artist) and Alexey Dubnichenko (motion designer) have come up with a series of impressive animations of commercial lettering work they've created over the last year. The objective of this collection is to show lettering logos in a new perspective. … [Read more...]
What Different Types Of Fonts Mean And How To Use Them
Every font has a unique personality and purpose. While working on a project, it's imperative to know which font matches the intended tone of communication. Serif fonts portray tradition, sophistication and a formal tone. Sans serif fonts are modern, humanist and neutral. Slab serifs are bold and contemporary. Script fonts are elegant, classic, stylish and formal. … [Read more...]
29 Clever Typographic Logos Of Common Words We Use Every Day
Milan-based creative director Duminda Perera has created a series of clever wordmarks/calligrams of common words we use every day. He’s altered, combined or replaced letters with shapes and symbols that visualize the meaning of the word. So the letter ‘n’ in ‘wine’ looks like a wine bottle, the two o's in ‘igloo’ form the shape of an igloo, and so on. Check them out below. … [Read more...]
The 10 Types Of Designers – Which One Are You?
"The life of a designer is a life of fight. Fight against the ugliness." - Massimo Vignelli. Although we're all working towards the same objective, we designers have our distinct skill sets and preferences. There are designers who love flat design and there are designers who love skeuomorphism. Similarly, there are designers who like pastel shades and minimalism and there are … [Read more...]
14 Graphic Design Terms That Most Designers Get Wrong
Most amateur designers don't know the difference between a font and a typeface. They use the two terms interchangeably. A font is the variation of weights (bold, italic, thin) of a typeface. A typeface is a family of fonts, like Arial, Helvetica, Bebas, etc. Another example is the usage of the terms 'color' and 'hue'. Color is an all-encompassing word referring to a hue, … [Read more...]
Beautiful, Inspiring Hand-Lettered Tips For Designers And Creatives
Sean McCabe is a hand lettering artist, type designer, and illustrator based in San Antonio, Texas. He runs a media company called seanwes by day and creates gorgeous hand-lettered typography by night. Using Pigma Micron pens, Sean weaves his magic on paper, offering inspiring tips and mantras for artists, designers, creatives, and just about anyone. He has spent over 9000 … [Read more...]
19 Pun-Filled Posters That Graphic Designers Will Relate To
Here's a cool collection of funny posters about graphic design and typography from Dubuque-based marketing executive Sara Heffernen. Using puns on design terms and font names, Sara tells you to "Crop it like it's hot" and have a "Helvetica good time". The posters also advise you to practice safe sex design by using a condom concept and to choose sensibly between common sense … [Read more...]
Incredible Illustrations Of Zodiac Signs By Andreas Preis
Whether you believe in astrology or not, these stunning illustrations of Zodiac signs by German artist Andreas Preis will leave you gobsmacked. Preis created this series while recovering from a knee surgery over a period of two months. He drew the artwork on paper and used Photoshop for post production. Preis' skill set includes illustration, murals, tape art and live … [Read more...]
42 Clever Calligrams That Visualize The Meanings Of Various Words
New York-based designer Ji Lee started creating calligrams 20 years ago in his typography class at art school. What started as an assignment turned into a lifelong hobby and Lee's passion for typography has led him to create over a 100 calligrams so far. … [Read more...]
Designer Creates Adorable Alphabetical Series Of Dog Breeds From A To Z
Romanian designer Andrei Clompos recently bought a Beagle. He took a few portrait shots of the little fella and was playing around with the images when he came up with an interesting idea for a project – an informative alphabetical series of dog breeds using their images and typography. How did it go? Check it out below. … [Read more...]
15 Graphic Design Terms That Most Designers Get Wrong
It's cool to use design jargons with clients and co-workers but not if you're getting them wrong. Here's a brilliant infographic by Creative Market that helps you remember the differences between 15 common design terms like font and typeface, opacity and fill, px and em, trim and crop, etc. … [Read more...]
Clever Animal Logos That Show Their Shapes Within Their Names
Kochi-based graphic designer Shibu PG has created a cool series of animal wordmarks that use symbols and typography to show the shape of the animal within its name. So the 'e' in eagle looks like the head of an eagle, the 'g' in frog looks like a frog, and so on. Check them out below. … [Read more...]
Beautiful Typographic Art Created With Food Items
Utah-based designer and lettering artist Becca Clason creates beautiful typographic art using food products and other items. She handles everything from prop styling to art direction, photography and post-production. Her clients include Disney, American Express, Kellog's, Citibank and L'Oréal to name a few. Check out some of her work below. It's the yummiest thing you'll see … [Read more...]
60 Brilliant Ads With Amazing Art Direction
Even the best advertising idea can get ruined if the art direction is not spot on. The design and execution of any campaign is as important as the idea itself. Good art direction makes the message the hero. It makes the consumer think about the product, the brand, and its benefits. Today's post is a compilation of the finest examples of design, illustration, typography, … [Read more...]
Designers Are Sharing Their Everyday Problems On Twitter, Here Are The Funniest Ones
Designers across the globe are using the hashtag #DesignerProblems to share their funny everyday problems, quirks and experiences on Twitter. From 'slow loading time' and client feedback to typography and OCD, the design Twitterati is letting off steam big time. Here are a few of the best ones. … [Read more...]
27 Useful Design Tips Explained With Beautiful, Inspiring Graphics
Poppie Pack, senior graphic designer at Canva, has put together a handy list of design tips complemented by beautiful images with inspiring quotes. From typography and layout to image editing and color usage, the list covers some crucial aspects of design that both newbies and professionals will appreciate. We've shortlisted 27 of our favourites to share with you. Check them … [Read more...]
45 Cool T-Shirts For Designers And Creatives
Show some love to a designer today by gifting him or her one of these cool t-shirts for a job well done. Even better, gift these before the project starts and watch them burn midnight oil willingly and turn your logo/website/ad/brochure into the next Mona Lisa. … [Read more...]
25 Clever Logos Of Common Words You Use Every Day
Using typography and clever symbolism, Spanish graphic designer Lucas Gil-Turner has created a series of impressive logos for the 25 most commonly used nouns in the Oxford English Dictionary. The list was released by Oxford University Press researchers after the analysis of over a billion words. Typographic logos are always fun to look at and Lucas has done a fantastic job … [Read more...]