Sony Music Timeline – Internal Branding At Its Best

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Here's a brilliant example of an internal branding exercise that inspires employees and visitors while promoting the organization's history and heritage. … Check it out ▸

The Common Fears And Phobias Of Creatives [INFOGRAPHIC]

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If you're in the creative business, you must have come across at least 90% of the points mentioned in the infographic below. The funny bit is that there's a great deal of "Murphy's Law" (anything that can go wrong, will go wrong) attached to most of them. … Check it out ▸

Watch The First Official Trailer Of Iron Man 3

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Check out the first official trailer for next May's blockbuster 3rd installment of the Iron Man franchise. … Check it out ▸

Free PSDs and Photoshop Resources For Your Personal And Commercial Projects

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Check out this great resource for free Photoshop documents, patterns, styles and loads more goodies for your next web project. … Check it out ▸

Fantastic 007 Promotion By Coke Zero – Case Study Goes Viral Online

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Coke Zero challenged train passengers to complete a Bond-esque task in 70 seconds and win tickets to the latest bond movie - SKYFALL. … Check it out ▸

Buy Lynx Body Spray And Win 500 Million Hong Kong Dollars

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Axe (known as Lynx in China) posted this poster on their Facebook page a few days back. … Check it out ▸

Clever Use Of Instagram To Create ‘Recommended Food’ Menu

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People love to upload pictures of their food via Instagram. Based on this insight, Comodo NYC has come up with an "Instagram Menu" that lets guests browse through photos of recommended menu items by using the #ComodoMenu hashtag. … Check it out ▸

Crazy CEO Destroys iPhone 5 And Galaxy S3 In Blender Lab Test

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It's actually an extremely cool viral campaign. Tom Dickson is CEO of Blendtec, a Utah-based company that makes blenders, mixers and grain mills. He regularly blends odd products like iPhones, iPods, golf balls, marbles, remote controls etc. as part of a series of viral videos to promote his company's latest offerings. … Check it out ▸

What Is Digital Strategy And How It Helps Generate Great Ideas

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Check out this great presentation that explains the role and relevance of a Digital Strategist and why it's important to understand the digital consumer, brand, media and creativity. … Check it out ▸

Did Apple Actually Invent Anything? [INFOGRAPHIC]

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Don't get us wrong. We at DigitalSynopsis.com love Apple (as you can probably figure out from the number of Apple posts we publish regularly). The team here owns almost all the Apple products available out there. But half knowledge is dangerous and it's important to separate the facts from the hype. … Check it out ▸

Is Red Bull’s Space Jump The Best Marketing Stunt Of All Time?

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Felix Baumgartner's record shattering 24-mile (38.6 km) space jump has put the Austrian skydiver into the history books and Red Bull's Stratos event into every marketing archive on the planet. … Check it out ▸

25 Jaw-dropping Images You Won’t Believe Weren’t Photoshopped. Specially Number 18.

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A picture is worth a thousand words. But when Adobe released Photoshop 1.0 in Feb '90, they gave us a tool to tweak the story as and when required, turning us all into doubting Thomases everytime we came across a surreal piece of photography. To be honest, we cross-checked the authenticity of these 25 images because they seemed too crazy to be true. The … Check it out ▸

8 Design Blunders That’ll Make People Leave Your Website [INFOGRAPHIC]

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Visitors come. Visitors go. Some leave quicker coz of the reasons below. … Check it out ▸

Internet Explorer Ad Parody Goes Viral With 1.1 Million Views In 5 Days

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The funny bit is that the 'Honest Version' (as it's called) was uploaded 5 days back and will soon receive more YouTube views than the original IE9 commercial uploaded 7 months ago. … Check it out ▸