Pepsi “Bus Levitation” Stunt Gets 3.5 Million YouTube Views In 1 Week

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Pepsi roped in British illusionist Dynamo for this eye-catching stunt that wowed Londoners last week. The magician seemed to be floating alongside a double decker bus, leaning his arm on the roof with his feet in mid air. … Check it out ▸

Secrets Revealed – What Your Online Profile Photo Says About You

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Full marks to the guys at MyLife for coming up with this hilarious (and partly true) infographic. It's safe to say that the average Facebook user must have come across at least 9 out of the 10 examples given below. The writer's done a great job summarizing the 'meaning' behind these stereotypical pictures. … Check it out ▸

Superhydrophobic Spray Makes Any Surface Completely Waterproof [VIDEO]

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Guys, you'll never have to worry about women complaining about you spilling stuff on clothes, furniture, blah blah, again. Pennsylvania-based Ross Nanotechnology has come up with NeverWet - a superhydrophobic (water repellant) spray that makes metal, plastic, fabric and wooden surfaces completely waterproof. … Check it out ▸

IBM Creates ‘Smart’ Billboards For ‘Smarter’ Campaign

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Simple, clever and memorable. Ogilvy France created these wonderful dual-purpose billboards for IBM's 'Smart Ideas For Smarter Cities' campaign. Love the call-to-action messaging on each one (refer to the image captions). Don't miss the case study video at the bottom. … Check it out ▸

Internet For Everyone – The Technology Behind Google’s Project Loon

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Google's Project Loon aims to provide internet access to everyone on the planet through a network of balloons travelling on the edge of space. The primary objective is to provide connectivity to rural and remote areas and help people get back online in disaster-hit sites. … Check it out ▸

What If Facebook Existed 100 Years Ago During World War One?

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Check out this brilliant campaign by DDB Paris for Musee De La Grande Guerre De Meaux (Museum of the Great War in Meaux). The campaign revolves around Leon Vivien, a 29 year old school teacher drafted into the French military during World War One. Torn away from his pregnant wife he shares his experiences on his Facebook page thereby educating … Check it out ▸

The Ideology Behind Apple’s Design Philosophy

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Apple used this video titled "Designed by Apple - Intention" to open the WWDC keynote last week. In it, they describe the ideology and process behind designing an Apple product. In typical Apple-esque fashion, the ad offers elegant visuals with smooth narratives which makes for a compelling watch. … Check it out ▸

Sony Makes Fun Of Xbox One, Gets 11 Million YouTube Views In 4 Days

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You don't create viral content. You create content that goes viral, if done right. … Check it out ▸

22 Ways To Create Interesting Content When You Don’t Have A Clue

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Last week, our post on 29 Effective Ways To Stay Creative received a lot of positive feedback from our subscribers. This time around we bring you 22 ways to fight writer's block and create compelling content when you don't have a clue. Although this infographic is directed primarily towards bloggers, most writers and content creators will benefit from the … Check it out ▸

JWT Brazil Introduces SUPER FORMULA For Kids Fighting Cancer

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The first step in the fight against cancer is believing in the cure. Based on this ideology, JWT Brazil and Warner Bros. came up with this brilliant campaign for kids at the A.C.Camargo Cancer Center in Sao Paulo. … Check it out ▸

How To Link To A Specific Time In YouTube Videos

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Here's something handy you probably didn't know. You can create a URL that links to a specific time in a YouTube video. In other words, you can share a link to a YouTube video that plays from where you specify. Here's how. … Check it out ▸

What’s The Chance A Startup Business Will Fail? [INFOGRAPHIC]

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Here's an interesting infographic which lays down some insightful statistics as to which startup businesses are likely to survive/fail based on market analysis of the past few years. … Check it out ▸

Public Loo Shocker – UK Transport Dept. Launches ‘Impactful’ Campaign

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We've seen some impactful campaigns telling people not to drink and drive but this ranks right at the top in terms of shock value. Leo Burnett London has come up with a 'shocker' of a stunt for the Department for Transport as part of its THINK campaign on road safety. This hidden camera video has received over 5 million YouTube views in just 5 days! … Check it out ▸

Photoshop Street Prank Video Gets Over 9 Million YouTube Views In 3 Days!

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Adobe Photoshop's Street Retouch Prank video has skyrocketed to the top of the viral charts with over 9.2 million YouTube views and 300,000 Facebook shares within just 3 days! … Check it out ▸