Digital Synopsis http://digitalsynopsis.com Digital Synopsis covers the best in advertising, design & creative inspiration. We report on the latest marketing innovations, online trends, tools & more. Fri, 17 Apr 2015 19:15:47 +0000 en-US hourly 1 http://wordpress.org/?v=4.1.1 15 Funny Confessions From Graphic And Web Designers; Which One Can You Relate To? http://digitalsynopsis.com/design/confessions-of-a-guilty-designer/ http://digitalsynopsis.com/design/confessions-of-a-guilty-designer/#respond Fri, 17 Apr 2015 13:01:17 +0000 http://digitalsynopsis.com/?p=13849 Be honest, have you ever used Comic Sans in your designs? Or a copyrighted image from Google Images? Do you really like the ‘flat design’ trend that’s taken over every interface these days? How often do you actually kern? Creative Market has come up with a series of 15 typographic posters filled with funny confessions from designers who want take a load […]

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11 Hyundai Cars Write A Giant Message Of Love From A Girl To Her Astronaut Father In Space http://digitalsynopsis.com/advertising/hyundai-genesis-girl-message-astronaut-dad-space/ http://digitalsynopsis.com/advertising/hyundai-genesis-girl-message-astronaut-dad-space/#respond Wed, 15 Apr 2015 15:17:52 +0000 http://digitalsynopsis.com/?p=13833 Hyundai came up with an epic stunt to help a 13 year-old Houston girl send a message to her astronaut father aboard the International Space Station. They used 11 Genesis sedans to write an enormous 5.5 km² message across the Delamar Dry Lake in the Nevada desert. They also set a new Guinness World Record […]

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50 Common Words You Use Everyday That Are Actually Trademarked Brand Names http://digitalsynopsis.com/advertising/generic-trademark-product-brand-names/ http://digitalsynopsis.com/advertising/generic-trademark-product-brand-names/#respond Tue, 14 Apr 2015 13:21:48 +0000 http://digitalsynopsis.com/?p=13751 Did you know that Band-Aid, Jacuzzi, Jet Ski, Memory Stick, Post-It, Super Glue, Taser, Vaseline, Velcro and Xerox are all legally protected trademarks? They might be used generically by consumers but cannot be used by their competitors. Here’s a list of marks that have been registered as trademarks and are actively enforced by their trademark […]

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Is That A Chameleon Or Two Body-Painted Women? Here’s The Answer http://digitalsynopsis.com/design/chameleon-body-painting-two-women/ http://digitalsynopsis.com/design/chameleon-body-painting-two-women/#respond Thu, 09 Apr 2015 12:46:37 +0000 http://digitalsynopsis.com/?p=13730 Check out this amazing piece of body art by Italian artist Johannes Stötter. What appears to be a photograph of a chameleon is actually two body-painted women lying on top of each other. Stötter took four hours to design the piece and six hours to body paint with the help of an assistant. The final result is […]

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25 Incredibly Clever Logos Of Common Words You Use Everyday http://digitalsynopsis.com/design/clever-double-meaning-logos-common-english-nouns/ http://digitalsynopsis.com/design/clever-double-meaning-logos-common-english-nouns/#respond Wed, 08 Apr 2015 14:22:21 +0000 http://digitalsynopsis.com/?p=13665 Spanish Designer Lucas Gil-Turner has come up with 25 clever logo designs based on the top 25 most commonly used nouns in the Oxford English Dictionary. The list was released by Oxford University Press researchers in 2006, after the analysis of over a billion words. Double-meaning logos are always fun to look at and Lucas has […]

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9 Things Clients Say When They Don’t Want To Pay For Creative Work http://digitalsynopsis.com/design/client-bargaining-tactics-typography-posters/ http://digitalsynopsis.com/design/client-bargaining-tactics-typography-posters/#respond Mon, 06 Apr 2015 14:55:58 +0000 http://digitalsynopsis.com/?p=13633 Mumbai-based creative agency Pixel Fox Studios has come up with these gorgeous typography posters that show the stuff clients say when they don’t want to pay full price for creative work. Everyone in this business must have come across at least one of these phrases, if not more. Check them out below. Which one do you get the most? What are […]

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‘On The Rocks’ Has A Whole New Meaning With These Gorgeous Ice Cubes From Japan http://digitalsynopsis.com/advertising/suntory-whisky-3d-on-the-rocks-ice-cubes/ http://digitalsynopsis.com/advertising/suntory-whisky-3d-on-the-rocks-ice-cubes/#respond Wed, 01 Apr 2015 14:19:16 +0000 http://digitalsynopsis.com/?p=13573 Japanese whiskey maker Suntory and agency TBWA\Hakuhodo just won a Lotus at Adfest, Thailand, for this cool campaign titled 3D on the Rocks. They used blocks of ice, a CNC router chilled at -7° Celsius, and an app called Autodesk 123D to carve miniature versions of a Japanese Zen Temple, the Sphinx, the Statue of Liberty, […]

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This Glow-In-The-Dark Spray Paint By Volvo Helps Keep Cyclists Safe At Night http://digitalsynopsis.com/advertising/volvo-lifepaint-reflective-safety-spray/ http://digitalsynopsis.com/advertising/volvo-lifepaint-reflective-safety-spray/#respond Tue, 31 Mar 2015 15:09:22 +0000 http://digitalsynopsis.com/?p=13565 Every year in the UK, over 19,000 cyclists are involved in accidents. Volvo, being an advocate of road safety, wanted to go beyond just their drivers and reach out to people who share the road with them. They collaborated with Swedish startup Albedo100 and came up with Lifepaint, a unique reflective safety spray that’s invisible in […]

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15 Funny Posters About This Generation’s Tech Addiction That Are Unfortunately True http://digitalsynopsis.com/design/this-generation-technology-internet-addiction-posters/ http://digitalsynopsis.com/design/this-generation-technology-internet-addiction-posters/#respond Mon, 30 Mar 2015 12:46:08 +0000 http://digitalsynopsis.com/?p=13529 As per a 2011 study released by CourseSmart and Wakefield Research, 38% of college students can’t go 10 minutes without checking their email, tablet or smart phone. A 2010 survey by the Kaiser Family Foundation reported that a significant majority of kids and teens spend about 75% of their waking hours attached to a screen of […]

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They Had No Money For Education, But This Brilliant Project Changed These People’s Lives http://digitalsynopsis.com/advertising/smartlife-project-akshar-dubai-workers-learning-english/ http://digitalsynopsis.com/advertising/smartlife-project-akshar-dubai-workers-learning-english/#respond Fri, 27 Mar 2015 14:30:07 +0000 http://digitalsynopsis.com/?p=13459 Labourers and blue collar workers in Dubai can get much better jobs and salaries if they learn English. But with relatively low monthly salaries and 12-hour shifts of hard labour, they neither have the money nor the time to educate themselves. SmartLife, an NGO for Dubai’s labourers, wanted to help them improve their status and quality […]

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