Digital Synopsis http://digitalsynopsis.com Digital Synopsis covers the best in advertising, design & creative inspiration. We report on the latest marketing innovations, online trends, tools & more. Tue, 23 Sep 2014 19:51:06 +0000 en-US hourly 1 http://wordpress.org/?v=4.0 Get Inspired By These 50 Incredibly Clever Logos With Hidden Meanings http://digitalsynopsis.com/design/50-clever-hidden-meaning-logo-designs/ http://digitalsynopsis.com/design/50-clever-hidden-meaning-logo-designs/#respond Tue, 23 Sep 2014 12:46:49 +0000 http://digitalsynopsis.com/?p=10986 Click post title to view complete article at DigitalSynopsis.com.

Looking for some logo design inspiration? Here are 50 ingenious examples that carry dual meanings in their design. These hidden symbols either explain the nature of the business or are a clever visual representation of its name. Superb work by talented artists and designers who must have been high on some ‘good stuff’ ;). Check […]

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How Cool Are These Beer Cans That Show The Pantone Color Of The Brew Inside? http://digitalsynopsis.com/design/pantone-color-beer-can-bottle-packaging/ http://digitalsynopsis.com/design/pantone-color-beer-can-bottle-packaging/#respond Sat, 20 Sep 2014 13:58:45 +0000 http://digitalsynopsis.com/?p=10972 Click post title to view complete article at DigitalSynopsis.com.

Graphic designers, beer-lovers and package design aficionados will love these minimalist beer cans and bottles created by Spanish designer Txaber. The can/bottle colors match the Pantone hue of the brew inside. Pantone (for non-designers) is a color system used in specifying printing inks. Txaber has covered nine brews so far – pale lager, lager, pilsner, wheat beer, […]

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This Anti-War Video Plays Backwards And Is Probably The Most Impactful Ad Of The Year http://digitalsynopsis.com/inspiration/syria-war-playground-children-bombing-in-reverse/ http://digitalsynopsis.com/inspiration/syria-war-playground-children-bombing-in-reverse/#respond Fri, 19 Sep 2014 14:20:17 +0000 http://digitalsynopsis.com/?p=10953 Click post title to view complete article at DigitalSynopsis.com.

We’ve seen some great public service announcements this year, but this one is a notch above the rest. Titled ‘In Reverse’, the 1½-min film starts with the aftermath of a bombing in a Syrian playground. The events are shown in reverse slow-motion, going back to the point before the impact of the explosion.The entire film has been shot brilliantly and […]

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It’s “Wine”, Not Dark Red – This Color Thesaurus Gives You The Correct Names Of All Shades http://digitalsynopsis.com/design/color-thesaurus-correct-names-of-shades/ http://digitalsynopsis.com/design/color-thesaurus-correct-names-of-shades/#comments Thu, 18 Sep 2014 11:20:56 +0000 http://digitalsynopsis.com/?p=10921 Click post title to view complete article at DigitalSynopsis.com.

It’s “lilac”, not light purple. Just like it’s “magenta”, not dark pink. Writer and children’s book illustrator Ingrid Sundberg has created a Color Thesaurus – a collection of 12 color charts that list the correct names of all shades. It’s a useful reference tool for artists, designers, firms, make-up professionals and anyone who’s planning to get their […]

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30 Ad Placement Blunders That’ll Make You Laugh All Day http://digitalsynopsis.com/advertising/funny-worst-ad-placements-ever/ http://digitalsynopsis.com/advertising/funny-worst-ad-placements-ever/#respond Tue, 16 Sep 2014 11:52:04 +0000 http://digitalsynopsis.com/?p=10809 Click post title to view complete article at DigitalSynopsis.com.

Companies pay millions of dollars a year to get the perfect ad placement(s) on TV, print, radio, outdoor, digital, etc. But sometimes, due to visual and contextual reasons, these placements turn into advertising disasters. While the visual blunders are more common, the contextual ones are funnier. Whatever the reason, these 30 epic fails will make […]

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This Clever Digital Tweak By The World Health Org. Resulted In A Huge Increase In Blood Donations http://digitalsynopsis.com/advertising/world-health-organization-blood-donor-day-share-button/ http://digitalsynopsis.com/advertising/world-health-organization-blood-donor-day-share-button/#respond Mon, 15 Sep 2014 12:01:15 +0000 http://digitalsynopsis.com/?p=10776 Click post title to view complete article at DigitalSynopsis.com.

Like many countries, Namibia suffers from a shortage of blood donations with only 0.6% of the population participating as donors. On June 14, World Blood Donor Day, the World Health Organisation and agency Advantage Y&R decided to use the power of digital media to ‘share’ the message and turn things around. Objective: Raise awareness about blood donation […]

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Ads Vs Reality – How They Make Food, Hotels And Models Look Gorgeous http://digitalsynopsis.com/advertising/reality-vs-advertising-deceptive-food-hotels-models/ http://digitalsynopsis.com/advertising/reality-vs-advertising-deceptive-food-hotels-models/#respond Fri, 12 Sep 2014 14:23:55 +0000 http://digitalsynopsis.com/?p=10750 Click post title to view complete article at DigitalSynopsis.com.

Ever wondered why your McDonald’s burger never looks as juicy as the one in the ads? What about hotels that look fabulous in pictures but not quite as much once you’re there? It’s all about perception vs deception when it comes to advertising. Product photography is as crucial as any other factor in increasing sales […]

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What An Epic Way To Promote A Good Cause…The Ending Will Surely Make You Smile http://digitalsynopsis.com/advertising/stand-up-to-cancer-its-payback-time/ http://digitalsynopsis.com/advertising/stand-up-to-cancer-its-payback-time/#respond Thu, 11 Sep 2014 14:28:16 +0000 http://digitalsynopsis.com/?p=10728 Click post title to view complete article at DigitalSynopsis.com.

This has to be one of the best public service announcements we’ve seen all year. Titled “It’s Payback Time”, the 2-minute animated clip from Nexus Productions UK tells the apocalyptic tale of a world inhabited by certain bean-like creatures. A mysterious blue substance arrives and causes the massive destruction of their entire existence. Towards the […]

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200 Legit Ways To Make Money Online http://digitalsynopsis.com/tools/200-legit-ways-to-make-money-online-from-home/ http://digitalsynopsis.com/tools/200-legit-ways-to-make-money-online-from-home/#comments Wed, 10 Sep 2014 14:56:21 +0000 http://digitalsynopsis.com/?p=10706 Click post title to view complete article at DigitalSynopsis.com.

Here’s the most comprehensive list of ways to make money online you’ve ever come across. From blogging and affiliate marketing to paid surveys and freelance, this excellent infographic from Survey Spencer just about covers it all. From our own experience, we can tell you about blogging – it’s not easy to make money in the […]

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This Is How Crazy Apple Fans Watch An iPhone Launch Event http://digitalsynopsis.com/buzz/apple-iphone-launch-event-funny-fans/ http://digitalsynopsis.com/buzz/apple-iphone-launch-event-funny-fans/#respond Tue, 09 Sep 2014 14:38:12 +0000 http://digitalsynopsis.com/?p=10684 Click post title to view complete article at DigitalSynopsis.com.

It’s the holiest day of the year for Apple worshippers. Fans wait with bated breath as the Cupertino tech giant unveils the iPhone 6, iWatch, iOS 8 and new iPods in just a few hours. So how do these Android-haters and Steve Jobs loyalists prepare for this humongous occasion? This intricate comic seems to have summed it […]

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