Digital Synopsis http://digitalsynopsis.com Digital Synopsis covers the best in advertising, design & creative inspiration. We report on the latest marketing innovations, online trends, tools & more. Thu, 18 Dec 2014 14:29:08 +0000 en-US hourly 1 http://wordpress.org/?v=4.0.1 Watch How 3D Printed Prosthetics Allowed This Disabled Dog To Run Again http://digitalsynopsis.com/inspiration/3d-printed-prosthetics-derby-disabled-dog/ http://digitalsynopsis.com/inspiration/3d-printed-prosthetics-derby-disabled-dog/#respond Thu, 18 Dec 2014 13:25:15 +0000 http://digitalsynopsis.com/?p=12481 Click post title to view complete article at DigitalSynopsis.com.

Derby, a husky born with deformed front paws, was going to be euthanized or “put down” before Peace and Paws, a dog rescue group in Hillsborough, New Hampshire, took him in. Derby’s life changed majorly after a lady named Tara Anderson fostered him. Tara happened to be the director at 3D Systems, a US-based company […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/inspiration/3d-printed-prosthetics-derby-disabled-dog/feed/ 0
Veteran Designer Cracks Logo Design Challenge In 15 Mins, Shares Tricks Of The Trade http://digitalsynopsis.com/inspiration/aaron-draplin-logo-design-challenge/ http://digitalsynopsis.com/inspiration/aaron-draplin-logo-design-challenge/#comments Wed, 17 Dec 2014 12:59:49 +0000 http://digitalsynopsis.com/?p=12462 Click post title to view complete article at DigitalSynopsis.com.

Portland-based freelance designer Aaron Draplin runs a one-man design shop called Draplin Design Co. He’s known for his no-nonsense, straightforward approach towards design and has worked for clients like Nike, New York Times, Wired, Obama Administration, Old Spice and ESPN to name a few. When online education company Lynda.com challenged him to create a logo […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/inspiration/aaron-draplin-logo-design-challenge/feed/ 3
Earn £100,000 In 1 Month If You Get Hired By This Agency, All You Need Is… http://digitalsynopsis.com/advertising/mccann-bristol-100k-in-one-day/ http://digitalsynopsis.com/advertising/mccann-bristol-100k-in-one-day/#respond Tue, 16 Dec 2014 15:20:08 +0000 http://digitalsynopsis.com/?p=12430 Click post title to view complete article at DigitalSynopsis.com.

…talent, ambition and a big pair of b*lls to back yourself. McCann Bristol’s bold new recruitment campaign titled “100k In One Day” is looking for creatives who can produce great work anywhere, on any brief and take their agency to the next level. The minimum work experience required is five years and your portfolio should […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/mccann-bristol-100k-in-one-day/feed/ 0
Get A Bad-Ass Job Title For Yourself Using This Awesome Free Tool http://digitalsynopsis.com/advertising/badass-job-title-generator/ http://digitalsynopsis.com/advertising/badass-job-title-generator/#respond Mon, 15 Dec 2014 12:22:41 +0000 http://digitalsynopsis.com/?p=12382 Click post title to view complete article at DigitalSynopsis.com.

These days, employers are rolling out long job titles to compensate for small pay packages. As a result, most employees end up feeling more important than they actually are :-p. Looking at this trend, New York-based viral marketing agency Thinkmodo has come up with an ingenious ‘Badass Advertising Job Title Generator’ that suggests the coolest job titles at the […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/badass-job-title-generator/feed/ 0
How Retail Stores Use Smell, Touch, Color And Music To Make You Buy Their Products http://digitalsynopsis.com/advertising/4-ways-retailers-manipulate-your-senses-make-you-buy/ http://digitalsynopsis.com/advertising/4-ways-retailers-manipulate-your-senses-make-you-buy/#respond Wed, 10 Dec 2014 13:10:06 +0000 http://digitalsynopsis.com/?p=12366 Click post title to view complete article at DigitalSynopsis.com.

According to Neuromarketing author Roger Dooley, only 5% of of our buying decisions are made consciously. It is the subconscious 95% that retailers play tricks on. How? Did you know that the color red is used to attract impulsive buyers and increase bids during auctions? The scent of lavender relaxes you and the scent of […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/4-ways-retailers-manipulate-your-senses-make-you-buy/feed/ 0
32 Brilliant Retro Style Illustrations That Show What’s Wrong With Society Today http://digitalsynopsis.com/design/32-retro-style-thought-provoking-illustrations-john-holcroft/ http://digitalsynopsis.com/design/32-retro-style-thought-provoking-illustrations-john-holcroft/#respond Tue, 09 Dec 2014 12:58:55 +0000 http://digitalsynopsis.com/?p=12292 Click post title to view complete article at DigitalSynopsis.com.

Imagine being able to connect two different eras through one visual medium. That’s what makes the work of British illustrator John Holcraft so special. Drawing inspiration from 1950s screen print posters, he creates retro style illustrations that depict what’s wrong with the world today. Holcraft’s quirky, satirical works of art cover contemporary issues like society’s […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/design/32-retro-style-thought-provoking-illustrations-john-holcroft/feed/ 0
Watch What An ‘Honest’ Business Card Exchange Looks Like http://digitalsynopsis.com/buzz/honest-business-card-exchange/ http://digitalsynopsis.com/buzz/honest-business-card-exchange/#respond Mon, 08 Dec 2014 18:45:33 +0000 http://digitalsynopsis.com/?p=12280 Click post title to view complete article at DigitalSynopsis.com.

Exchanging business cards is normally a pleasant experience with both sides trying to be as polite and courteous as possible, even if the exchange is of little to no value. This hilarious video clip from Vooza takes a satirical jab at this essential networking process and shows us what an honest business card exchange looks […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/buzz/honest-business-card-exchange/feed/ 0
Shirt Store Uses Drones To Display Collection In Crazy Marketing Stunt http://digitalsynopsis.com/advertising/colombo-shirts-black-friday-flying-collection/ http://digitalsynopsis.com/advertising/colombo-shirts-black-friday-flying-collection/#comments Thu, 04 Dec 2014 12:56:48 +0000 http://digitalsynopsis.com/?p=12255 Click post title to view complete article at DigitalSynopsis.com.

Brazilian shirt store Camisaria Colombo used drone-based advertising (or ‘drone-vertising’) to display its Black Friday collection in Sao Paulo’s business district, Vila Olimpia. The objective was to reach executives who stay in the office for long hours and inform them about special offers available on Black Friday at the Colombo shirt store. Check it out […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/colombo-shirts-black-friday-flying-collection/feed/ 1
This Is The Most Hilariously Honest Bank Ad You’ve Ever Seen http://digitalsynopsis.com/advertising/nordnet-norge-transparent-banking-actor/ http://digitalsynopsis.com/advertising/nordnet-norge-transparent-banking-actor/#respond Wed, 03 Dec 2014 12:59:47 +0000 http://digitalsynopsis.com/?p=12212 Click post title to view complete article at DigitalSynopsis.com.

Scandinavian bank Nordnet promises a ‘transparent banking’ experience where you have full control over your money and investments. To demonstrate just how honest they are, they’ve launched a hilarious 4-ad campaign featuring actor Danny Fehsenfeld, who admits he was hired for $8000 to tell you how great Nordnet is as compared to other banks. Danny […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/nordnet-norge-transparent-banking-actor/feed/ 0
The Meaning Of 35 Famous Brands Names (Infographic) http://digitalsynopsis.com/advertising/meaning-of-35-famous-brand-names/ http://digitalsynopsis.com/advertising/meaning-of-35-famous-brand-names/#comments Tue, 02 Dec 2014 09:01:39 +0000 http://digitalsynopsis.com/?p=12203 Click post title to view complete article at DigitalSynopsis.com.

Did you know that Durex is an abbreviation of Durable Reliable Excellence? Or that Nike is the ancient Greek goddess of victory? You hear these brand names almost everyday but have you ever wondered what they mean? This interesting infographic by 7Brands aims to answer the question and more. How many of these did you […]

Click post title to view complete article at DigitalSynopsis.com.

]]>
http://digitalsynopsis.com/advertising/meaning-of-35-famous-brand-names/feed/ 3