Digital Synopsis http://digitalsynopsis.com Digital Synopsis covers the best in advertising, design & creative inspiration. We report on the latest marketing innovations, online trends, tools & more. Mon, 01 Sep 2014 13:50:17 +0000 en-US hourly 1 http://wordpress.org/?v=3.9.2 14 Mind-Boggling Photo Manipulations That Will Leave You Amazed http://digitalsynopsis.com/inspiration/impossible-photo-manipulations-erik-johansson/ http://digitalsynopsis.com/inspiration/impossible-photo-manipulations-erik-johansson/#respond Thu, 28 Aug 2014 12:45:55 +0000 http://digitalsynopsis.com/?p=10380 Click post title to view complete article at DigitalSynopsis.com.

A wild imagination coupled with phenomenal image-editing skills makes for a killer combo. That’s the story of Swedish photographer and retouch artist Erik Johansson who creates impossible-looking images that seem incredibly real because of the finesse with which they are manipulated. Erik’s work is a benchmark in terms of photo-retouching and he has been a […]

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These Brilliant Ads From Toronto Will Make You Think Twice Before Littering http://digitalsynopsis.com/advertising/anti-littering-live-green-toronto/ http://digitalsynopsis.com/advertising/anti-littering-live-green-toronto/#comments Wed, 27 Aug 2014 18:12:34 +0000 http://digitalsynopsis.com/?p=10519 Click post title to view complete article at DigitalSynopsis.com.

This has got to be right up there with the top PSA campaigns this year. Live Green Toronto has come up with six clever print ads as part of an anti-littering campaign to help curb the city’s current problems with trash and pollution. The ads merge the labels on two items of litter to create […]

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This Designer Publicly Humiliated a TV Network For Asking Him To Work For Free http://digitalsynopsis.com/buzz/showtime-design-contest-dan-cassaro-free-work/ http://digitalsynopsis.com/buzz/showtime-design-contest-dan-cassaro-free-work/#comments Thu, 21 Aug 2014 15:54:33 +0000 http://digitalsynopsis.com/?p=10466 Click post title to view complete article at DigitalSynopsis.com.

A few days back, New York-based designer/illustrator Dan Cassaro received a mail from American cable TV network Showtime, asking him to join their design contest to promote the Mayweather vs. Maidana boxing match on September 13. They said they “digged his style” and the contest winner would be flown to Las Vegas and have their […]

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40 Honest Advertising Slogans That’ll Make You Laugh http://digitalsynopsis.com/advertising/honest-advertising-slogans/ http://digitalsynopsis.com/advertising/honest-advertising-slogans/#comments Wed, 13 Aug 2014 17:43:26 +0000 http://digitalsynopsis.com/?p=10328 Click post title to view complete article at DigitalSynopsis.com.

Nashville-based graphic designer Clif Dickens creates these hilariously honest advertising slogans, most of which, make more sense than the real ones. His work has been featured in leading publications such as Adweek, Business Insider, Huffington Post, etc. We’ve compiled the best ones into this list of 40 below. Update: In light of the unfortunate ‘fappening‘, […]

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How To Deal With Clients Who Steal Your Ideas And Hire Another Agency To Implement Them http://digitalsynopsis.com/advertising/what-to-do-when-client-steals-idea/ http://digitalsynopsis.com/advertising/what-to-do-when-client-steals-idea/#comments Mon, 11 Aug 2014 13:23:18 +0000 http://digitalsynopsis.com/?p=10303 Click post title to view complete article at DigitalSynopsis.com.

Last week, our post on how to handle difficult clients gathered a fair share of eyeballs and appreciation. But what about those scumbags who invite you for a pitch, listen to your ideas, and then hire the cheapest agency to implement them? How do you deal with those jackasses? Well, here’s a nifty piece of advice from Bodhisatwa […]

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Just 10 Of These Cleverly Designed Donation Boxes Resulted In Over 10,000 Donations For UNICEF http://digitalsynopsis.com/inspiration/unicef-roly-poly-donation-box/ http://digitalsynopsis.com/inspiration/unicef-roly-poly-donation-box/#comments Thu, 07 Aug 2014 13:46:35 +0000 http://digitalsynopsis.com/?p=10264 Click post title to view complete article at DigitalSynopsis.com.

Such a simple idea. Such a powerful impact. UNICEF and agency Daehong Communications in Seoul, Korea, came up with these special donation boxes called Roly-polies that resulted in a significant increase in donations by analogously showing people the benefits of their contribution. The Idea The Roly-poly represents a child who needs help. It lies down […]

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The 50 Most Perfectly Timed Photos You Have Ever Seen. Don’t Miss Number 15. http://digitalsynopsis.com/inspiration/perfectly-timed-photos-taken-at-the-right-moment/ http://digitalsynopsis.com/inspiration/perfectly-timed-photos-taken-at-the-right-moment/#comments Tue, 05 Aug 2014 13:30:01 +0000 http://digitalsynopsis.com/?p=10191 Click post title to view complete article at DigitalSynopsis.com.

If anyone who owns a camera is a photographer, then everyone who owns a frying pan is a chef. The art of photography is not about pushing a button on an expensive SLR. It’s about honing your craft and capturing that perfect moment which, as they say, is worth more than a thousand words. Today’s […]

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People With Higher IQs Are Goal-Oriented And Persistent But Tend To Drink More, Sleep Late And… http://digitalsynopsis.com/tools/good-bad-habits-of-successful-smart-people/ http://digitalsynopsis.com/tools/good-bad-habits-of-successful-smart-people/#comments Mon, 04 Aug 2014 13:52:42 +0000 http://digitalsynopsis.com/?p=10171 Click post title to view complete article at DigitalSynopsis.com.

This intriguing infographic reveals the good and bad habits of the world’s smartest people based on numerous research findings. Good habits include persistence, goal setting, avid reading and metacognition. The bad ones include binge drinking, drugs, sleeping late and anxiety. People with higher IQs also tend to lose their virginity late (good or bad? you decide). Check it […]

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This Bank Set Up a ‘Thank You’ ATM To Reward Its Customers In The Most Heartwarming Way http://digitalsynopsis.com/advertising/td-bank-canada-thank-you-atm/ http://digitalsynopsis.com/advertising/td-bank-canada-thank-you-atm/#comments Fri, 01 Aug 2014 13:23:41 +0000 http://digitalsynopsis.com/?p=10152 Click post title to view complete article at DigitalSynopsis.com.

Talk about building brand loyalty. On July 25, TD Bank in Canada rewarded each of their customers with $20 in more than 1000 branches across Canada. Special ATMs called Automated Thanking Machines were set up in Toronto, Montreal, Calgary and Vancouver to reward a few pre-selected customers with even more special gifts. The chosen customers were […]

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15 Types Of Difficult Clients And How To Handle Them Effectively http://digitalsynopsis.com/advertising/how-to-handle-types-of-clients-guide/ http://digitalsynopsis.com/advertising/how-to-handle-types-of-clients-guide/#respond Fri, 01 Aug 2014 10:05:12 +0000 http://digitalsynopsis.com/?p=10143 Click post title to view complete article at DigitalSynopsis.com.

Every agency has that one client from hell – the one who monopolizes your time, frustrates the entire staff, and makes unreasonable demands. If you’ve got more than one, you probably spend three out of four weekends in office. If we apply the Pareto principle (or 80:20 rule) to the agency-client relationship, we can conclude that 80% of […]

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