Mumbai-based designer and Photoshop expert Unmesh Dinda has come up with a handy tutorial demonstrating a lesser-known feature in Photoshop CC that lets you increase the size of an image without losing details or quality. It's called 'Preserve Details 2.0' and is available under Edit > Preferences > Technology Previews (in Windows) or Photoshop > Preferences > … [Read more...]
Graphic Designer Substitutes Wordmarks In Famous Logos With The Fonts They Use
Italian graphic designer Emanuele Abrate has come up with an interesting project titled 'Logofonts' that features wordmarks of famous logos substituted with the name of the fonts they use. For example, the Nike wordmark in their swoosh logo has been substituted with 'Futura' written in the same italic style. The WhatsApp wordmark has been substituted with 'HelveticaNeue'. … [Read more...]
10 Clever Tricks Used To Make Food Look Delicious In Photos And Ads
Did you know that scoops of mashed potatoes are dyed in different colors and used in ice cream ads because they don't melt during long shoots under hot studio lights? Cereal ads often use glue instead of milk because it doesn't make the cereal soggy. Shaving cream is used instead of whipped cream because it has a consistent thickness and doesn't melt. Top Trending has come … [Read more...]
Designer Shares Side-By-Side Comparisons Of His Sketches And Final Vector Illustrations
Ukrainian web designer Andrew Kliatskyi has come up with an interesting project in which he shares side-by-side comparisons of his rough sketches and final vector illustrations. Titled "From Sketch to Result", the aim of the project is to show the path between an idea and the final result. After completing his pencil sketches, Andrew uses Adobe Illustrator to create the … [Read more...]
6 Important Logo Design Principles Every Designer Should Know
Before you start a logo design project, you need to know who the logo is for? Who is the target audience? The logo will define what the business is all about. Should it be masculine or feminine, traditional or modern, exclusive or inclusive? The colors, typography, and geometry of the symbol will depend on all these factors. DesignMantic has come up with a handy infographic … [Read more...]
A Research Study Has Proved That Most People Don’t Know What A Lowercase ‘G’ Looks Like
You've seen it a million times but do you really remember what it looks like? Cognitive researchers at Johns Hopkins University conducted a study in which participants were asked to pick out the correct form of the lowercase looptail 'g' from four options. 72 percent of participants chose the wrong one. … [Read more...]
Fonts Used In Famous Logos (With Download Links)
Ever wanted to know the names of the fonts used in the logos of famous brands like Adidas, Calvin Klein, FedEx, Gillette, Jaguar, Lufthansa, Omega, Rolls-Royce, Visa, etc.? We've compiled an alphabetical list of 60 well-known logos with their corresponding fonts and download links. In some cases, the fonts have been tweaked or edited from their original form to create a … [Read more...]
How Companies Use Deceptive UI Design To Trick You Online
A 'dark pattern' is a user interface that has been craftily designed to trick users into doing things they might not want to do, in order to benefit the business in question. The term was coined by UK-based UI designer Harry Brignull, who runs DarkPatterns.org - a website dedicated to "naming and shaming websites that use deceptive user interfaces". For example, have you … [Read more...]
20 Important Design Principles Explained With Simple Illustrations
There are no fixed rules or formulas for good design, but there are a few basic principles that will help you create design that is effective, functional, and aesthetically pleasing. Technical jargon can sometimes get confusing or overwhelming, which is why Canva has come up with a fantastic infographic that uses simple illustrations to explain the 20 most important design … [Read more...]
This Clever Photoshop Trick Lets You Stretch Backgrounds Without Distorting Your Subject
The Content-Aware Scale tool under the Edit menu in Photoshop lets you stretch or scale an image seamlessly by filling the selection with surrounding pixels and blending them together. However the tool has a stretch limit, beyond which, the subject of the image starts getting distorted. In this short tutorial, Mumbai-based Photoshop expert Unmesh Dinda shares a few useful … [Read more...]
These Stunning Artworks Were Created In MS Paint By A 92-Year-Old Grandma From Spain
Concha García Zaera is a 92-year-old grandmother from Valencia, Spain, with a hobby that would surprise most people. She creates spectacular artwork of nature and architecture in Microsoft Paint using a regular old mouse on a Windows 7 machine. After her husband fell ill, Zaera had to take care of him, so she couldn't go out very often. She used to take art classes at the … [Read more...]
5 Crucial Steps To Make A Consistent And Professional Brand Identity
Businesses across the world enthusiastically adopt branding strategies to lure quality business from customers. In most cases, they achieve the initial phase of branding, the implementation stage, without any issues. But when it comes to the advanced stages and constant updation, they miss out due to a variety of reasons. It becomes an issue of consistency of branding as well … [Read more...]
16 Clever Typographic Animations That Visualize The Meanings Of Various Words
Lithuania-based graphic designer Mindaugas Dudenas has come up with an excellent project titled 'Type in Motion' that visualizes the meanings of different words using typographic animation. For example, the 'T' in the word FITNESS looks like it's lifting weights, the two 'O's in DOORS open and close like doors, the 'H' in CHESS morphs into a chessboard, and so on. Dudenas … [Read more...]
5 True Stories Behind Famous Hollywood Studio Logos
Before the opening credits of a film, there is usually a short animation of the logo of the film studio (also known as production logo). Some famous examples include DreamWorks, Paramount, Columbia, MGM, and Disney. You must have seen the logos of these major film studios many times, but have you ever wondered about the story behind them? For example, why does the DreamWorks … [Read more...]
What Your Font Choices Say About You
Every designer has a set of favourite fonts that they prefer to use in a majority of projects. These are the first fonts that come to your mind every time you start a new project. In our previous posts, we've explained how every font has a unique personality, a purpose, and an emotion. But did you know that the font you choose says a lot about you as well? GetVOIP has come … [Read more...]
All You Need To Know About Wix Logo Maker
The digital graphics industry is filled with thousands of logo makers. But not all of them are up to the mark and suitable for professional branding. In this article, we take a look at the online logo maker by Wix, the second largest website building platform after WordPress. Wix Logo Maker is a free logo maker that lets you create stunning logos with its simple and … [Read more...]
27 Beautiful Color Gradients For Your Next Design Project
Looking for beautiful gradients for your graphic, web, or UI design? UVdesk has created a useful online tool called coolHue – a free collection of over 60 gradients that you can use for design and code. You can browse through the swatches, copy their CSS codes and even download a .PNG version of each one. Here are some of our favourites from the collection. … [Read more...]
Famous Logos Get Transformed Into Female Versions To Honour Women
Creative Equals, an organisation dedicated to diversity in the creative industries, decided to replace male characters of famous brand logos with female versions for Women's Day this year. The objective was to raise awareness about the lack of female mascots in branding. According to the organization's founder and CEO Ali Hanan, 89.5% of design directors are male, which … [Read more...]
Why You Should Use Explainer Videos In Your Creativity
Video is taking over the current state of digital marketing. Video marketing and explainer videos are effective tools to grab the attention of your customer. When executed correctly, explainer videos can establish an emotional connection between your product and your customer while creating brand awareness. Before we get started, let’s explain in simple terms what explainer … [Read more...]
Volkswagen Hires Photographer To Shoot Their Classic Beetle, He Uses A Toy Car Instead
Volkswagen and agency DDB Hamburg commissioned Mexican photographer Felix Hernandez to shoot a series of photos of their 1968 Classic Beetle. Felix, known for his realistic miniature photography, used his signature technique and came up with some stunning shots using a scale model of the Beetle. The shoot took place at Felix’s studio. He used a Canon camera, miniature … [Read more...]
Graphic Designer’s Interesting Experiment Shows How The Placement Of An Element Affects Its Meaning
Brazilian designer Nei Valente has come up with an intriguing design experiment titled 'Thoughts on Position' that studies the relationship between the placement of an element and its meaning. The objective was to find out if the same element can communicate different messages when placed in different positions. In this experiment, Valente surveyed 288 participants with a … [Read more...]
New Oscar Envelopes Have Huge Fonts To Avoid Last Year’s Design Fail
The most cringeworthy part of last year's Academy Awards was when Warren Beatty and Faye Dunaway announced the wrong winner for Best Picture. It wasn't their fault, someone backstage gave Beatty the envelope for Best Actress in a Leading Role (Emma Stone, La La Land) instead of the envelope for Best Picture (Moonlight). … [Read more...]
Designer Creates Clever Brand Logos By Combining Two Different Objects Into One
Kochi-based designer Shibu PG has come up with an interesting project in which he combines icons of two different objects into one unique logo based on the brand name. The logo in each case is a visual representation of the brand name. For example, the logo for Bird Vision is an aesthetically designed symbol of a bird and an eye. The logo for Owl Rider is a clever … [Read more...]
Testing Photoshop’s New ‘Select Subject’ Tool That Lets You Select Objects In Just One Click
To make selections in an image in Photoshop, designers use either the Pen Tool, the Lasso tool, the Quick Select tool, or the Magic Wand. All of these require a certain level of effort. To make life easier for users, Adobe has released a new feature called 'Select Subject' in Photoshop CC 2018 that lets you select objects from plain and complex backgrounds, in just one … [Read more...]
31 Useful Design Techniques For Creative Two-Letter Logos
Two-letter logos are one of the most popular logo styles in the world. They're memorable because they use the brand's initials to form a unique symbol. When executed properly, a two-letter logo conveys power, luxury, style, and exclusivity. Some of the world's most well-known brands like General Motors, Volkswagen, Hewlett-Packard, General Electric, LG, Warner Bros., Louis … [Read more...]
33 Beautiful Color Schemes For Your Next Design Project
Looking for color combinations for your graphic, web or UI design? CoSchedule has come up with a handy infographic that shares 33 beautiful palettes organized by primary and secondary colors. They've also compiled two additional infographics on color + word associations and color psychology. Check them all out below. … [Read more...]
6 Adobe Illustrator Tricks To Speed Up Your Design Workflow
Did you know that you can paste an object in the same position across multiple art boards in Adobe Illustrator using Ctrl/Cmd + Alt + Shift + V. This is a great tip for when you're designing multiple page documents such as brochures or magazines. Tom Cargill from Satori Graphics has come up with a handy video that features six Illustrator tricks that will help speed up your … [Read more...]
5 Crucial Things To Consider When Hiring A Freelance Logo Designer
Every business needs a great logo, especially in the digital age where logos often play a major role in a company’s overall marketing strategy. However, securing a great logo first requires you to find a great logo designer, and this step is vitally important if you hope to come up with a creative, original logo that will portray the right message to your customers. Before … [Read more...]
Why Some Designers Are More Valuable Than Others
How is it that some designers are able to charge significantly more than others? What makes them worth their price? What makes them more valuable? In this insightful video by The Futur, Chris Do explains how your value as a designer is determined by the quality of the questions you ask. Low value questions like "Do you want red or blue, small or big font?" are pedantic and … [Read more...]
Cheap A.I. Removes Superman’s Moustache Better Than Warner Bros’ $25 Million Job
If you've watched the Justice League movie, you'll remember how Superman's face looked like a potato sack in some scenes. That's because Warner Bros. did a shoddy job of removing Henry Cavill's moustache digitally and they reportedly spent $25 million on the CGI. Cavill couldn't shave it off due to contract obligations with Paramount's Mission Impossible: 6. Now, the Deep … [Read more...]
‘Pen Tool King’ Patrick Seymour Shares The Creative Process Behind His Amazing Line Art
Patrick Seymour is a Canadian illustrator and art director known for the beautiful, rhythmic line art he creates using just the pen and blend tools in Adobe Illustrator. His most famous work is probably the lion illustration on the Adobe Illustrator CC 2014 splash screen. Interestingly, Patrick only started illustrating because the ad agency he worked for couldn’t afford to … [Read more...]
Graphic Designer Pranks Restaurant Owner With Phallic Logos In Response To Job Ad
A couple who opened an Italian restaurant placed an ad on Craigslist looking for a graphic designer who could design their restaurant logo, menu, and various other things. A ‘cocky’ graphic designer (pun intended) decided to prank the restaurant owners with a series of phallic logos that left them speechless. Check out the conversation below. … [Read more...]
Vibrant, Dream-Like Illustrations Made With Gradients And Blend Modes
Russian designer Ilya Shapko has come up with a series of vibrant, neon-style artworks using gradients, blend modes, and transparency in Adobe Illustrator and Photoshop. The project, titled 'Fantasy Light', showcases colorful illustrated shapes intricately placed over each other to form abstract animals and objects against dark backgrounds. Shapko's inspiration for this … [Read more...]
Learn In One Minute How To Kern Properly Between Different Types Of Letters
The difference between good type and great type is the kerning. In this short video by The Futur, typography and lettering instructor Nils Lindstrom shows you how to kern effectively between different kinds of letters - curved, straight, and diagonal. Nils explains how different letterforms create different kinds of optical spacing between characters, and how proper kerning … [Read more...]
These 20 Packaging Designs Are The Reason I Have Trust Issues
How many times have you opened a bag of chips just to find it half-empty? The bag deflates faster than a pin-pricked balloon and you realise that 50% of the bag was just air. But that's nothing compared to what some brands do to mislead consumers. Imagine a pizza box that's shows you pepperoni toppings on the visible side, but when you open it, there's no pepperoni on the … [Read more...]
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