What Different Types Of Fonts Mean And How To Use Them
Every font has a unique personality and purpose. While working on a project, it's imperative to know which font matches the intended tone of communication. Serif fonts portray tradition, sophistication and a formal tone. Sans serif fonts are modern, humanist and neutral. Slab serifs are bold and contemporary. Script fonts are elegant, classic, stylish and … View Post ▸
30+ Brilliant Ads That Grab Your Attention With Clever Headlines And Copywriting
"Nobody reads ads. People read what interests them. Sometimes it's an ad." - Howard Gossage. To acknowledge this famous quote by The Socrates of San Francisco, we've compiled a list of 100 exceptional ads that seek your interest with their witty headlines and copy. They include classics from the Mad Men era, past and present Cannes winners, public service … View Post ▸
The Most Popular Brand Colours In Each Industry And Their Impact On Consumers
Colour psychology has become an increasingly important part of branding, identity and logo design for businesses as each shade has a specific psychological impact on the consumer they are targeting. UK insurance intermediary Towergate Insurance analysed 520 company logos in a variety of sectors and compiled them into an infographic to determine which … View Post ▸
60 Brilliant Ads With Amazing Art Direction
Even the best advertising idea can get ruined if the art direction is not spot on. The design and execution of any campaign is as important as the idea itself. Good art direction makes the message the hero. It makes the consumer think about the product, the brand, and its benefits. Today's post is a compilation of the finest examples of design, … View Post ▸
51 Creative Logos That Use Negative Space Brilliantly
In art and design, negative space is the background space around and between the subject of an image. For example, in a picture of a palm tree against the sky, the shape of the tree is the positive space. The sky and the space between the branches and leaves is the negative space. Negative space can be used creatively to form compelling visuals that have … View Post ▸
Affinity Responds With 4 Bold Pledges After Facing Backlash For Canva Acquisition
Following the acquisition of Affinity design software by Canva, concerns emerged over the possibility of a shift from its one-time purchase pricing model to a subscription-based format. In response, the two entities have made a commitment, reassuring their user base that the transition to a subscription model will not be mandatory. On Wednesday, a joint … View Post ▸
Canva Acquires Affinity Suite In Landmark Deal To Challenge Adobe’s Dominance. See Details And Reactions From Designers.
In a strategic move to fortify its position in the creative software market, Canva Inc. has completed its acquisition of the widely admired Affinity suite, targeting a broader competition with Adobe Inc. This marks Canva's most substantial purchase to date, underlining its commitment to challenge the long-standing dominance of Adobe in the creative software … View Post ▸
Designers Are Discussing Their Issues With The Design Of Google App Icons, What Are Your Thoughts?
A graphic designer on Reddit initiated an interesting debate over the design of Google app icons, bringing to light a critical issue in the realm of UI/UX design: the delicate balance between aesthetic allure and functional clarity. Feedback from various designers revealed a shared frustration: the current icons, that use all four Google brand colors, … View Post ▸
This 30-Second Ad Has Gone Viral All Over The Internet, But You Won’t Be Able To Guess The Product Till The Last 5 Seconds
We may be living in the golden era of below-the-waist grooming products but advertising them still requires a 'delicate and sensitive' approach (pun intended). One example of successful advertising in this category is a recent advertisement by California-based male grooming company Manscaped, that has gone viral across social media. The 30-second … View Post ▸
19 Things That Were Designed Without Women In Mind, And Need To Be Upgraded
In the ever-evolving world around us, it's intriguing to notice how many everyday items and concepts were crafted without fully considering half the population: women. From the transparency of glass staircases to the practicality of pocket sizes and the security offered by safety gear, there's a fascinating array of things ripe for a thoughtful redesign. … View Post ▸
8 Vibrant Graphic Design Trends For 2024
For any graphic designer aiming to stay at the forefront of their field and foster innovation, keeping up with evolving trends is crucial, especially in the fast-paced realm of design. As we move through 2024, a wide array of trends and elements are shaping the future of design across various mediums. The team at Piktochart have identified a collection of … View Post ▸
“Do We Designers Complain Too Much?”
A graphic designer recently turned to Reddit to raise a thought-provoking question: Do we, as designers, complain too much? The conversation goes beyond personal grievances, addressing the broader issues of misunderstanding by clients, undervaluation by peers, and the fear of new technologies disrupting the industry. This brings up an important point: … View Post ▸
10 Best And Worst Redesigns Of Famous Logos
In the dynamic world of branding, the decision to redesign a logo represents a pivotal moment in a company's journey, signaling evolution, reinvigoration, or sometimes, a return to its roots. The outcomes of such endeavors vary widely, offering a variety of lessons on what resonates with the target audience and what falls flat. As we go through … View Post ▸
These Brilliant Ads By Heinz Show How Loyal Customers Are To Their Ketchup
In today's fast-paced world, patience at a restaurant is a gesture of affection. You endure the wait to be seated, to be served, and for your meal to arrive. And then, to wait some more? Heinz has come up with a campaign highlighting their vital role in this scenario. No matter if you're starving, if your meal is cooling down, or if others at your table … View Post ▸
8 Color Theory Secrets Every Designer Should Know
Did you know that our color choices don't remain the same throughout our lives? Research indicates that as we mature, there's a noticeable shift in color preference, with a growing inclination towards hues with shorter wavelengths, suggesting a complex evolution of taste that transcends mere aesthetics. Interestingly, gender differences play a significant … View Post ▸
Pepsi Has Found A Hidden Design Flaw In Coke Cans And They’re Trolling Them
Pepsi Max's new "Tastes OK" campaign in Australia is a clever twist on their established "Tastes Better" messaging, this time putting a spotlight on a subtle detail in the competitor's name that many of us might have overlooked. By focusing on the word "OK" found in Coke's branding on Diet Coke cans, Pepsi Max is inviting consumers to think twice about … View Post ▸
“How Do I Center Texts Correctly Vertically?”
In a recent engaging post on Reddit, a user shared an intriguing image that presented three distinct methods for vertically centering text, using key typographical elements - capital letters, ascenders (the parts of letters that extend above the baseline, such as in "h" or "d"), and descenders (the portions that drop below the baseline, found in letters like … View Post ▸
Design Roles: The 10 Types Of Designers And Their Super Powers
In the ever-evolving landscape of design, the roles and skills of designers have diversified, catering to every imaginable aspect of visual and experiential creation. From the meticulous crafting of brand identities to the intricate art of making data digestible through design, the spectrum of design roles speaks to a world where aesthetics meets … View Post ▸
Find Your ‘Typographic Soulmate’ With This Font-astic New Quiz
Monotype has rolled out a clever game right before Valentine's Day, serving as a matchmaker between you and your "typographic soulmate," and injecting a fresh vibe into the hunt for your ideal font. The quiz, titled Font Connection, begins with a collection of easy-going questions aimed at understanding your personality, from picking your ultimate holiday … View Post ▸
“Client Used AI To Tweak My Logo Designs And Create Their Own Logo For Free”
In the ever-evolving landscape of creative work, the advent of artificial intelligence has introduced new challenges and ethical dilemmas. A recent experience shared by a graphic designer on Reddit highlights the complexities of AI in the freelance world. After creating two rounds of logo designs for a friend, the designer discovered that their work had … View Post ▸
Dad Shaves His Kid’s Head In Photoshop To Prank His Wife Right Before A Big Photoshoot
In the realm of matrimonial mischief, one daring dad has raised the bar for pranks to a hair-raising height, quite literally. With a family photoshoot on the horizon, the prankster dad messages his wife asking whether the shoot can be rescheduled. The wife, a trauma nurse by profession, senses something wrong with the tone of the message and asks him … View Post ▸
8 Thought-Provoking Illustrations That Put Men In The Place Of Women
In 2020, during the lockdown, Lainey Molnar began sharing her experiences as a woman through her art, quickly gaining recognition for her compelling portrayals of challenging social issues. Now, with over 1 million followers on social media, Molnar has released a new series that has caught the public's eye. The series, named 'Imagine a World Like This,' … View Post ▸
“I’m A Graphic Design Student And I Feel Like I Picked The Wrong Field”
A design student recently turned to Reddit to voice their concerns about their future in graphic design, amidst widespread concerns over the industry's downturn and tales of job dissatisfaction. With graduation looming, they're worried about their job prospects, especially since their education didn't cover the wide range of skills listed in job … View Post ▸
6 Graphic Design Movies Every Designer Should Watch
When we're on the lookout for fresh ideas and inspiration, we usually stick to our favorite websites, blogs, and social media. But, did you know there's a whole world of inspiring movies and documentaries on the internet about all sorts of creative topics? The tricky part is to find them. Branding and design agency Web Whisperers have picked out some … View Post ▸
Influencer Imagines Conversations Between Different Types Of Fonts, Gets 70 Million Views On The Videos
LA-based singer, songwriter, and content-creator Elle Cordova has come up with a series of videos that imagine different types of typefaces hanging out together, and the funny conversations between them. It's a hilarious take on the characters behind our characters, making you think twice about who you're inviting to your next "document party". The … View Post ▸
We’re Only A Few Months Into 2024, But Australian Lamb Has Already Created The Ad Of The Year
In the latest stroke of advertising genius, Australian Lamb has bridged the 'Generation Gap' with a witty and satirical new campaign that has quickly become a talking point across demographics. The commercial, aptly titled 'The Generation Gap', is a three-minute film that humorously tackles the age-old tale of generational differences. Set in a world … View Post ▸
Relive The Major Global Moments Of Our Lives In This Epic Video By Google That’s Been Viewed 350 Million Times
Google, in the last quarter-century, has grown beyond its origins as a simple search tool. It's woven into the fabric of our everyday life, influencing how we access and disseminate information. Whether it's for scholarly pursuits or daily curiosities, Google leads the charge, transforming both our cultural and technological realms. This evolution has … View Post ▸
This Could Be 2024’s Most Addictive Game For Designers
Wordle's widespread appeal has been undeniable, and in 2024, it's getting a colorful counterpart: Hexcodle. This new web-based game challenges graphic/web designers and color enthusiasts to guess the hexadecimal code of the displayed color in five attempts. Each guess reveals the color you entered, with arrow hints that show how close your guess … View Post ▸
See The Top 15 Replies To This Designer Feeling Guilty Leaving His Old Job
A graphic designer recently turned to Reddit to express mixed feelings about a job interview that could significantly increase their salary. Their post outlines the tempting offer of moving from a $50k to an $80k salary and assuming a senior role, but it's not without its emotional baggage. The designer shares concerns about leaving their current company, … View Post ▸
The 10 Biggest Graphic Design Trends For 2024
Just as photography revolutionized the art world in the 19th century, the graphic design landscape is currently undergoing a significant transformation. At the heart of this transformation is Artificial Intelligence, reshaping how we create and the styles we see. Global e-commerce company VistaPrint has identified the biggest graphic design trends set to … View Post ▸
CGI Ads Are The Hottest Trend And Here Are The Top 10 Recent Campaigns
One of the most significant trends in advertising has been the dynamic surge of CGI (Computer-Generated Imagery) videos. What started as a quirky experiment in digital out-of-home (OOH) media, has transformed into a global trend, with brands pushing creativity to new levels to capture people's attention on digital and social media platforms. We've seen … View Post ▸
This Is The Best AI Image Upscaler In The Market Right Now
AI image upscalers are a dime a dozen nowadays but this one takes the cake. Magnific AI is a game-changing AI image upscaler that adds genuine details to images. It not only upscales the image, but re-imagines and refines the AI image to a photo-realistic level. The way it handles textures, like skin, and enhances robotic elements is impressive. It … View Post ▸
Heinz Came Up With A Genius Color Code Hack To Fight Ketchup Fraud
A lot of small restaurants fill their empty Heinz bottles with other ketchup brands. Heinz wanted to do something about this "ketchup fraud". First, they identified the exact Pantone code of their ketchup. Then, they added a border around their label that matched this color code. If the color of the ketchup didn't match the label, the bottle didn't have … View Post ▸
Icon Design – Creating Visual Elements for Web and Mobile
The art of icon design plays a crucial role in web and mobile interfaces, as these small, symbolic images serve as visual shorthand for guiding users through digital experiences. We live in a time when UX can make or break an app or website, so well-designed icons are essential for effective communication and aesthetically pleasing interfaces. In this … View Post ▸
Graphic Designers, Here’s A Quick Recap Of The Year You Had
It's that time of the year when you look back as a graphic designer and wonder how it went. How many times did you hear AI will replace you at work? Which client gave you sleepless nights with 23 revisions of a simple logo? How many weekends were spent designing UIs that were rejected by your boss on Monday morning? How much portfolio-worthy work did you … View Post ▸
25 Genius Ads That Will Make You Look Twice
Good advertising goes beyond just trying to sell a product. It's about telling a story that connects with people, gets them thinking, and makes them feel something meaningful. The most effective advertisements capture the essence of what matters to people. They leave a lasting impression, making brands memorable and talked about. Today’s post is a … View Post ▸
Chevrolet Created The Most Beautiful Ad Of The Christmas Season That’s Been Viewed Over 12 Million Times
Chevrolet's latest holiday commercial, titled "A Holiday to Remember," is resonating deeply with American audiences, poised to become an unforgettable advertising masterpiece. Spanning over five minutes, the touching narrative begins with a family gathering. The story revolves around a man discussing his wife's battle with early-stage Alzheimer's with his … View Post ▸
Top 10 Graphic Design Trends For 2024
As the design landscape continues to evolve, 2024 promises to be a year filled with innovation and creativity in the world of graphic design. From the use of AI visuals to a resurgence of retro aesthetics, these new graphic design trends are poised to reshape the visual language of our digital and physical environments. In this article, we'll explore … View Post ▸
Best Graphic Design Scholarships To Apply In 2023-2024: Top Strategies To Finance Your Studies
Funding your high school or university education can be challenging especially if you come from a low-income family. Luckily, you can seek financial assistance from different sources to cater to your tuition fees, accommodation, and other requirements in school. If you're passionate about graphic design and art-related courses, you'll find this article … View Post ▸
Irish Pub Creates The Best Christmas Ad Of The Year With An iPhone And £700; Gets Over 15 Million Views
A budget Christmas ad by a family-run bar in Northern Ireland has gone super viral, leaving the internet teary-eyed and the owners overwhelmed with the response. Charlie's Bar in Enniskillen released a 2-minute film on Friday that follows the day of an elderly gentleman walking through town alone after visiting a graveside with a bunch of flowers. He … View Post ▸
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